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Baby Cereals & Other Dried Baby Food - Malawi

Malawi
  • Revenue in the Baby Cereals & Other Dried Baby Food market amounts to US$3.15m in 2024. The market is expected to grow annually by 8.29% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$2bn in 2024).
  • In relation to total population figures, per person revenues of US$0.15 are generated in 2024.
  • In the Baby Cereals & Other Dried Baby Food market, volume is expected to amount to 562.80k kg by 2029. The Baby Cereals & Other Dried Baby Food market is expected to show a volume growth of 0.9% in 2025.0.
  • The average volume per person in the Baby Cereals & Other Dried Baby Food market is expected to amount to 0.0kg in 2024.

Definition:

The Baby Cereals & Other Dried Baby Food market covers prepared baby food that comes in powdered form and is designed to be mixed with a liquid, such as water or breast milk, to create a semi-solid food product for infants and young children. It is usually made from muesli, rice cereals, and/or grain-based porridge. This type of baby food is easy to digest and enriched with essential vitamins and minerals.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Different types of rice, oatmeal, and multigrain cereals, such as Nestlé Cerelac, Gerber Whole Wheat baby cereals, and Happy Baby Organics oatmeal cereals
  • Porridges
  • Nutritional powder mixes

Out-Of-Scope

  • Cereals and flour not exclusively intended for babies
  • Prepared baby food, such as HiPP baby food jars
  • Snacks such as Happy Baby Organics Superfood Puffs
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Cereals & Other Dried Baby Food Market in Malawi has witnessed negligible growth, influenced by factors such as low consumer awareness and limited availability of online services. Despite this, the market is expected to grow due to increasing health consciousness and rising population in the country.

Customer preferences:
As Malawi continues to experience economic growth and urbanization, there has been a noticeable increase in demand for convenient and nutritious baby food options. This has led to a rise in popularity of baby cereals and other dried baby food products, catering to busy parents who are looking for quick and easy solutions to meet their child's nutritional needs. Additionally, there is a growing trend towards organic and natural ingredients, as well as a focus on locally-sourced products, reflecting a shift towards more sustainable and environmentally-friendly choices.

Trends in the market:
In Malawi, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market is experiencing a surge in demand for organic and locally-sourced products. This trend is being driven by health-conscious parents who are seeking safe and nutritious options for their babies. Additionally, there is a growing interest in baby-led weaning, where babies are introduced to solid foods earlier and encouraged to self-feed. This trend is expected to continue as more parents look for convenient and healthy options for their babies. Industry stakeholders should focus on developing and marketing organic and locally-sourced products to cater to this demand and capitalize on the growing trend of baby-led weaning.

Local special circumstances:
In Malawi, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is influenced by the country's predominantly agricultural economy, with maize being a staple food. This leads to a high demand for baby cereals made from maize flour. Additionally, the Malawian culture values home-cooked meals, which has resulted in a slower adoption of processed baby food. The regulatory environment also plays a role, with strict standards for imported baby food products. These unique factors contribute to the dynamics of the market in Malawi.

Underlying macroeconomic factors:
The Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is greatly impacted by macroeconomic factors such as consumer purchasing power, population growth, and government policies. In Malawi, for example, the market is heavily influenced by the country's economic health and government initiatives to support infant nutrition. Additionally, global economic trends, such as rising disposable incomes and changing consumer preferences, also play a significant role in driving the demand for baby cereals and other dried baby food products. Furthermore, fiscal policies, such as taxation and subsidies, can greatly influence market performance by affecting production costs and consumer affordability. Overall, the Baby Cereals & Other Dried Baby Food Market is greatly influenced by various macroeconomic factors that shape the market landscape and drive market growth.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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