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Fresh Meat - Malta

Malta
  • Revenue in the Fresh Meat market amounts to US$133.50m in 2024. The market is expected to grow annually by 6.03% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$261bn in 2024).
  • In relation to total population figures, per person revenues of US$248.70 are generated in 2024.
  • In the Fresh Meat market, volume is expected to amount to 11.89m kg by 2029. The Fresh Meat market is expected to show a volume growth of 4.2% in 2025.0.
  • The average volume per person in the Fresh Meat market is expected to amount to 18.6kg in 2024.

Definition:

The Fresh Meat market covers all types of meat that has not been cooked, heated, or processed in any way other than boning, cutting, comminuting, or freezing. Fresh, chilled, or frozen meat from both domestic and wild animals are included in the market. The market consists of five different categories: beef & veal, pork, poultry mutton & goat, and other fresh meat, such as rabbits, buffaloes, and horses.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Fresh and frozen beef & veal
  • Fresh and frozen pork
  • Fresh and frozen poultry
  • Fresh and frozen mutton & goat
  • Fresh and frozen other meat

Out-Of-Scope

  • Processed meat
  • Meat-based ready-to-eat meals
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Fresh Meat Market in Malta has seen minimal growth due to factors such as limited consumer awareness, high competition among sub-markets, and regulations on meat imports. However, with increasing demand for organic and locally sourced meat, the market is expected to experience gradual growth in the coming years. Convenience and health consciousness among consumers are also driving the shift towards online meat shopping.

Customer preferences:
As consumers become more health-conscious, there has been a significant rise in demand for organic and ethically-sourced meat products in the Fresh Meat Market of the Meat Market within The Food market. This trend is driven by a growing awareness of the environmental impact of factory farming and a desire for higher quality, nutrient-dense options. Furthermore, the increase in vegetarian and flexitarian diets among younger demographics has also led to a rise in demand for plant-based meat alternatives in the market.

Trends in the market:
In Malta, the fresh meat market is experiencing a shift towards sustainable and locally sourced products. This trend is driven by consumer demand for ethical and environmentally friendly options. In terms of trajectory, the market is expected to continue to prioritize sustainable practices and transparency in the supply chain. This trend has significant implications for industry stakeholders, as they must adapt to meet consumer demands and implement sustainable practices. There is also potential for increased competition from smaller, local producers. Additionally, there is a growing interest in alternative protein sources, such as plant-based meats, which could impact the traditional meat market. It will be crucial for industry stakeholders to stay informed and adapt to these changing trends in order to remain competitive.

Local special circumstances:
In Malta, the Fresh Meat Market of the Meat Market within The Food market is heavily influenced by the country's small size and close proximity to other European countries. This results in a high demand for imported meats, especially from neighboring countries like Italy and Spain. Additionally, the cultural preference for fresh, locally-sourced meats drives the growth of small, independent butcher shops. The market is also regulated by strict food safety standards, ensuring high-quality products for consumers. These unique factors contribute to the dynamic and competitive nature of the Fresh Meat Market in Malta, creating opportunities for both local and international players.

Underlying macroeconomic factors:
The Fresh Meat Market of the Meat Market within The Food market is greatly impacted by macroeconomic factors in Malta. The country's strong economic growth and stable political climate have created a favorable environment for the market to thrive. Additionally, increased disposable income and changing consumer preferences towards healthier and protein-rich diets have contributed to the growth of the market. Government initiatives to support the local agricultural sector and promote sustainable farming practices have also positively influenced the market. Furthermore, the growing tourism industry in Malta has led to an increase in demand for high-quality and locally sourced meat products, further driving the growth of the Fresh Meat Market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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