Meat - Malta

  • Malta
  • Revenue in the Meat market amounts to US$221.20m in 2024. The market is expected to grow annually by 5.13% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$273bn in 2024).
  • In relation to total population figures, per person revenues of US$412.20 are generated in 2024.
  • In the Meat market, volume is expected to amount to 21.56m kg by 2029. The Meat market is expected to show a volume growth of 2.8% in 2025.
  • The average volume per person in the Meat market is expected to amount to 35.6kg in 2024.

Key regions: Russia, China, Spain, Canada, United Kingdom

 
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Analyst Opinion

The Meat Market in Malta is experiencing minimal growth due to various factors such as increasing health consciousness among consumers, the convenience of online meat shopping, and the rise of meat substitutes. The sub-markets of Fresh Meat, Processed Meat, and Meat Substitutes are all impacted by these factors, leading to a slow growth rate in the overall market. Other factors such as economic factors, consumer preferences, and government regulations may also play a role in the market's growth.

Customer preferences:
As the Maltese population becomes more health-conscious, there has been a notable increase in demand for organic and free-range meat products. Consumers are also increasingly seeking out locally sourced and ethically raised meat, reflecting a growing preference for sustainable and ethical consumption. This trend is likely influenced by cultural values and a desire to support local businesses. Furthermore, with the rise of flexitarian and plant-based diets, the Meat Market within The Food market has seen a rise in alternative protein options, such as plant-based meats, catering to changing consumer preferences.

Trends in the market:
In Malta, the Meat Market within The Food market is experiencing a shift towards alternative protein sources, such as plant-based meats and cultured meats. This trend is driven by consumer demand for more sustainable and ethical food options, as well as health concerns related to traditional meat consumption. The trajectory of this trend is expected to continue, as more companies invest in research and development of alternative proteins and consumers become more aware of the environmental and health impacts of meat production. This has significant implications for industry stakeholders, as they must adapt to changing consumer preferences and invest in new technologies to remain competitive in the market. Furthermore, this trend has the potential to reduce the reliance on traditional livestock farming, leading to a more sustainable and environmentally-friendly food market in Malta.

Local special circumstances:
In Malta, the Meat Market within The Food market is heavily influenced by the island's small size and reliance on imported goods. This results in a limited selection of local meats and a higher demand for imported options. Additionally, the country's strong cultural ties to Catholicism play a role in the market, as there is a significant demand for fish and other seafood during religious holidays. The regulatory environment also contributes to the market dynamics, as strict animal welfare laws and EU regulations on meat imports impact pricing and availability.

Underlying macroeconomic factors:
The performance of the Meat Market within The Food market in Malta is heavily influenced by macroeconomic factors such as consumer spending, disposable income, and trade policies. As Malta is a small island nation heavily reliant on imports, any fluctuations in global trade agreements or shifts in consumer spending can greatly impact the market. Additionally, government policies and regulations surrounding food safety and quality can also have a significant influence on the market's performance. The overall health of Malta's economy, including inflation rates and unemployment levels, also play a role in consumer purchasing power and the demand for meat products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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