Bread & Cereal Products - Malta | Statista Market Forecast

Revenue in the Bread & Bakery Products market amounts to US$110.40m in 2024. The market is expected to grow annually by 3.45% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$278bn in 2024).
In relation to total population figures, per person revenues of US$205.70 are generated in 2024.
In the Bread & Bakery Products market, volume is expected to amount to 31.59m kg by 2029. The Bread & Bakery Products market is expected to show a volume growth of 1.0% in 2025.0.
The average volume per person in the Bread & Bakery Products market is expected to amount to 56.0kg in 2024.

Definition:

The Bread & Cereal Products market covers baked goods made from dough. Dough consists of flour, water, a leavening agent, and other optional ingredients. Cereal products are made from a variety of grains, such as wheat, oats, and rice.

Structure:

The market consists of five different submarkets:

The Bread market covers baked goods made from dough which consist of flour, water, a leavening agent, and other optional ingredients.
The Pasta market covers fresh and dried pasta and noodles made from cereals that are usually used as part of a main meal.
The Rice market covers several rice varieties, such as long-grain rice, medium-grain rice, short-grain rice, white rice, brown rice, and wild rice, as well as sticky rice and parboiled rice.
The Breakfast Cereals market covers muesli and other grain-based breakfast products such as corn flakes and oats.
The Other Cereal Products market covers other products that are made from cereals, such as flour, baking flour, semolina, couscous, and bulgur.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

Fresh bread and bread rolls
Pasta
Rice
Breakfast cereals
Other cereal products (e.g. Flour, couscous, bulgur)

Biscuits
Cookies
Crackers
Cakes
Baby rice cereals and other baby cereals
Ready-to-eat meal based on cereals
Out-of-home consumption

The Bread & Cereal Products Market in Malta has seen minimal growth, influenced by factors such as changing consumer preferences, increased competition, and fluctuations in ingredient prices. Despite this, the market is expected to gradually expand due to rising health consciousness and the convenience of online shopping. The sub-markets of Bread, Pasta, Rice, Breakfast Cereals, and Other Cereal Products all contribute to this slow growth rate.

Customer preferences: With the rise of health consciousness and growing concern for the environment, consumers in Malta are increasingly opting for locally sourced and organic bread and cereal products. This trend is fueled by a desire for healthier and more sustainable options, as well as a preference for supporting local businesses. Additionally, the demand for gluten-free and plant-based options is on the rise, driven by a growing number of individuals following specialized diets for health or ethical reasons.

Trends in the market: In Malta, the Bread & Cereal Products Market in The Food market is experiencing a surge in demand for healthier and gluten-free options. This trend is driven by consumers' increasing awareness of the importance of a nutritious diet and the rise of health-conscious individuals. With the rise of e-commerce, there is also a growing trend of online grocery shopping, particularly for bread and cereal products. This shift towards digital platforms presents opportunities for industry stakeholders to tap into a wider consumer base and cater to their evolving needs. Additionally, there is a growing demand for artisanal and locally sourced bread and cereal products, highlighting the importance of sustainability and supporting local businesses. As such, industry players should consider incorporating these trends into their product offerings to stay competitive in the market.

Local special circumstances: In Malta, the Bread & Cereal Products Market within The Food market is heavily influenced by the country's strong agricultural sector and its Mediterranean diet. This traditional diet, rich in whole grains, has been a significant factor in the demand for locally produced bread and cereal products. Additionally, the country's small size and high population density have resulted in a high demand for convenience and on-the-go food options, driving the growth of pre-packaged and ready-to-eat cereal products. The government's strict regulations on food imports have also played a role in promoting the consumption of locally produced bread and cereal products, creating a unique market dynamic in Malta.

Underlying macroeconomic factors: The Bread & Cereal Products Market in Malta is heavily influenced by macroeconomic factors such as global economic trends, national economic health, and fiscal policies. The country's small size and open economy make it particularly vulnerable to external economic forces, and fluctuations in global commodity prices can significantly impact the market. Additionally, government policies and regulations related to trade, taxation, and consumer spending can affect the performance of the Bread & Cereal Products Market. These factors, combined with changing consumer preferences and purchasing power, create a complex and dynamic environment for the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Diets in high-income countries such as the United States consist of a lot of fats, animal products, sweeteners, and other products in addition to the ever-present food staples such as bread. Despite the comparatively lower share of staples in the food supply of these nations, staples still make up the majority of food intake. For example, consumers in the United States eat quite a lot of bread annually. Bread consumption in the U.S. amounts to 6.64 billion kilograms, or 19.84 kilograms per capita. In addition to bread, Americans consume a sizable amount of cake and pastry goods, namely 8.6 billion kilograms in 2022.