Fresh Fish - Netherlands | Statista Market Forecast

Revenue in the Fresh Fish market amounts to US$1.47bn in 2024. The market is expected to grow annually by 2.90% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$57bn in 2024).
In relation to total population figures, per person revenues of US$82.95 are generated in 2024.
In the Fresh Fish market, volume is expected to amount to 43.13m kg by 2029. The Fresh Fish market is expected to show a volume growth of 1.4% in 2025.0.
The average volume per person in the Fresh Fish market is expected to amount to 2.4kg in 2024.

Definition:

The Fresh Fish market covers all types of products made from fishes that have not been cooked, heated, dried, cured by brine, or processed in any way other than boning, cutting, comminuting, or freezing. Fresh, chilled, or frozen fish that have been farmed or harvested from freshwater or the ocean are included in the market.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Fresh and frozen pelagic fishes (e.g. mackerels, tuna, herring, salmon)
Fresh and frozen demersal fish (e.g. Flounder, halibut, cod, sole, plaice)
Fresh, chilled and frozen fish fillets, minced

Dried, canned, and processed fish
Fresh or processed seafood
Seaweed and other aquatic plants
Sushi-grade fish
Out-of-home consumption

The Netherlands' Fresh Fish Market within The Food market has been experiencing slow growth, impacted by factors such as low demand due to the rising cost of fish, limited availability of fresh catch, and changing consumer preferences towards plant-based diets.

Customer preferences: Consumers in the Netherlands are increasingly drawn towards sustainable and environmentally-friendly seafood options, with a focus on locally-sourced and organic products. This trend is driven by an increasing awareness of the impact of overfishing and the importance of responsible sourcing. Additionally, there has been a rise in demand for convenient and healthy seafood meal options, as busy lifestyles and health-consciousness drive consumer preferences towards quick and nutritious meals.

Trends in the market: In the Netherlands, the Fresh Fish Market of the Fish & Seafood Market within The Food market is experiencing a rise in demand for sustainably sourced seafood. This trend is driven by increasing consumer awareness and concern for the environment. As a result, industry stakeholders are investing in eco-friendly fishing methods and labeling their products with sustainability certifications. This trajectory is significant as it reflects a shift towards more responsible consumption patterns. It also presents opportunities for market players to differentiate themselves and attract environmentally conscious consumers. However, it also poses challenges in terms of supply chain management and pricing.

Local special circumstances: In the Netherlands, the Fresh Fish Market of the Fish & Seafood Market within The Food market is heavily influenced by the country's rich maritime history and strong seafood consumption culture. The proximity to the North Sea also ensures a steady supply of fresh and diverse seafood options. Additionally, strict regulations and certifications ensure the high quality and sustainability of the seafood industry in the Netherlands, making it a trusted source for consumers. These unique factors contribute to the market's stability and growth, making it a popular destination for both locals and tourists seeking top-quality seafood products.

Underlying macroeconomic factors: The Fresh Fish Market of the Fish & Seafood Market within The Food market in Netherlands is greatly impacted by macroeconomic factors such as consumer preferences, economic growth, and government policies. The Netherlands has a strong economy and a high standard of living, which has resulted in a high demand for premium and sustainable seafood products. The government has also implemented strict regulations and standards for the fishing industry, promoting sustainable practices and ensuring the quality of fish and seafood products. Furthermore, changing consumer preferences, such as a growing demand for healthy and locally sourced food, have also influenced the market, leading to an increase in the consumption of fresh fish in the Netherlands. Additionally, the country's strategic location and strong trade relationships have also contributed to the growth of the Fresh Fish Market within the Fish & Seafood Market in Netherlands, allowing for easy import and export of seafood products.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.