Food - Netherlands

Netherlands

Highlights

Revenue in the Food market amounts to US$55.32bn in 2024. The market is expected to grow annually by 3.89% (CAGR 2024-2029).
The market's largest segment is the segment Meat with a market volume of US$11.53bn in 2024.
In global comparison, most revenue is generated China (US$2tn in 2024).
In relation to total population figures, per person revenues of US$3.13k are generated in 2024.
In the Food market, 7.6% of total revenue will be generated through online sales by 2024.
In the Food market, volume is expected to amount to 13.11bn kg by 2029. The Food market is expected to show a volume growth of 1.6% in 2025.0.
The average volume per person in the Food market is expected to amount to 688.70kg in 2024.

Key regions:

Definition:

The food market covers all edible products that are bought and consumed for nutrient-based purposes. The market includes both fresh and processed foods.

Structure:

The market consists of 13 different markets:

The Dairy products & Eggs market covers animal products, such as milk, eggs and products made from mammal’s milk and non-animal products, such as milk substitutes. This market is divided into six subsegments that include milk, milk substitutes, yogurt, cheese, eggs and other dairy products and eggs.
The Meat market covers animal products, such as pork, poultry, and free-from meat products, such as meat substitutes. This market is divided into three submarkets: fresh meat, processed meat, and meat substitutes.
The Fish & Seafood market covers products made from fish and seafood. This market is divided into three submarkets: fresh fish, fresh seafood, and processed fish & seafood.
Fruits & Nuts cover edible fruits and nuts. This market is divided into three submarkets: fresh fruits, processed & frozen fruits, and nuts.
The Vegetables market covers edible plants. This market is divided into two submarkets: fresh vegetables, processed & frozen vegetables.
The Bread & Cereal products market covers baked goods made from dough. Dough is made using flour, water, a leavening agent, and other optional ingredients. This market also covers products made from cereals that are usually used as part of a main meal. This market is divided into five submarkets: bread, pasta, rice, breakfast cereals and other cereal products.
The Oils and Fats market covers both edible oils and fats made from animals and plants. This market is divided into four submarkets: butter, margarine, edible oils, and other oils & fats.
The Sauces and Spices market covers additional ingredients used during the food preparation process and is divided into three submarkets: tomato ketchup, other sauces, and spices & culinary herbs.
The Convenience food market covers prepared food and meals that require little effort to prepare. This market is divided into two subsegments, soups and ready-to-eat meals.
The Spreads and Sweeteners market covers spreads and ingredients added to food or beverages to give it a sweet flavor. This market is divided into two subsegments, spreads and sweeteners.
The Confectionery & Snacks market covers sweet, savory, and salty food. This market is divided into two subsegments, confectionery and snacks.
The Baby food market covers food that is only meant to be consumed by babies and small children.
The Pet food market covers food that is intended for pet use only.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), and sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included. The out-of-home revenue data is only shown as a separate box at the market level.

For more information on the displayed data, click the info button on the right side of each box.

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Netherlands food market is facing stagnant growth due to various factors such as increasing health awareness, convenience of online services, and fluctuating consumer demand. The sub-markets of dairy, meat, fruits, and vegetables are impacted by changing dietary preferences and competition from convenience foods. Additionally, the market is facing challenges in terms of sustainability and food safety, which are impacting the overall growth rate.

Customer preferences: The Dutch food market has seen a rise in demand for sustainable and ethically sourced products. Consumers are becoming more conscious of the environmental impact of their food choices and are seeking out options that align with their values. This trend is reflected in the increasing popularity of plant-based and organic options, as well as the demand for transparency in the supply chain. Moreover, the influence of social media and food bloggers has also played a role in shaping consumer preferences, as they promote the importance of ethical and sustainable food choices.

Trends in the market: In the Netherlands, The Food market is seeing a rise in demand for sustainable and organic products. With consumers becoming more conscious of their health and the environment, there is a growing trend of buying locally sourced and ethically produced food. This has led to an increase in farmers' markets and online platforms connecting consumers directly with farmers. Additionally, there is a shift towards plant-based diets, as more people are adopting vegetarian and vegan lifestyles. This trend has significant implications for industry stakeholders, who must adapt their production and marketing strategies to cater to these changing consumer preferences. It also presents opportunities for innovation and collaboration in the food industry, as companies seek to meet the demand for sustainable and ethical products.

Local special circumstances: In the Netherlands, The Food market has been heavily influenced by the country's history of trade and agriculture. The Netherlands is known for its rich agricultural land and has a long tradition of producing high-quality food products. Additionally, the country's strong focus on sustainability and innovation in the food industry has led to a thriving market for organic and locally sourced foods. Furthermore, the Dutch culture places a high value on food and dining, leading to a diverse and competitive food market with a strong emphasis on quality and taste. The country's strict food safety regulations also ensure high standards and trust in the food products available in the market.

Underlying macroeconomic factors: The Food market in Netherlands is heavily influenced by macroeconomic factors such as economic stability, government policies, and consumer spending habits. As a highly developed country with a strong economy, Netherlands offers a stable market for food products. Additionally, the country's strict food safety regulations and high standards for quality control contribute to the overall growth of the market. Moreover, the growing population and changing consumer preferences towards healthy and sustainable food options are driving the demand for organic and premium food products in the Netherlands. This trend is expected to continue as the country continues to invest in sustainable agriculture and promote healthy eating habits.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.