Snack Food - Netherlands

  • Netherlands
  • Revenue in the Snack Food market amounts to US$0.93bn in 2024. The market is expected to grow annually by 3.41% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (US$52bn in 2024).
  • In relation to total population figures, per person revenues of US$52.39 are generated in 2024.
  • In the Snack Food market, volume is expected to amount to 128.40m kg by 2029. The Snack Food market is expected to show a volume growth of 0.7% in 2025.
  • The average volume per person in the Snack Food market is expected to amount to 6.9kg in 2024.

Key regions: Japan, India, China, United Kingdom, South Korea

 
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Analyst Opinion

The Snack Food market in the Netherlands is experiencing negligible growth, influenced by factors such as changing consumer preferences, increasing health awareness, and the convenience of online shopping. The sub-markets of Tortilla Chips, Flips & Pretzels, Potato Chips, and Cookies & Crackers also play a role in shaping the overall market.

Customer preferences:
Consumers in the Snack Food Market of the Confectionery & Snacks Market within The Food market in Netherlands are increasingly gravitating towards healthier snacking options, driven by a growing awareness of the importance of balanced diets and the negative effects of excess sugar and fat consumption. As a result, there has been a rise in demand for snacks low in sugar, salt, and fat, as well as those containing natural and organic ingredients. This trend is also influenced by a cultural emphasis on health and wellness, as well as the rising popularity of plant-based and vegan diets.

Trends in the market:
In Netherlands, the Snack Food Market of the Confectionery & Snacks Market within The Food market is seeing a shift towards healthier snack options. This trend is driven by consumer demand for more nutritious and sustainable choices, as well as government initiatives promoting healthier lifestyles. As a result, companies are investing in creating and promoting healthier snack options, such as plant-based and low-sugar options. This trend is expected to continue, with potential implications for industry stakeholders including increased competition and potential for growth in the health-conscious consumer market.

Local special circumstances:
In the Netherlands, the Snack Food Market of the Confectionery & Snacks Market within The Food market is heavily influenced by the country's cycling culture. With a high percentage of the population using bicycles as their primary mode of transportation, there is a demand for convenient, on-the-go snack options. This has led to the popularity of portable, single-serving snacks that can be easily consumed while cycling. Additionally, the country's strict regulations on food labeling and ingredient transparency have played a role in shaping the types of snacks available in the market. The emphasis on natural and organic ingredients has led to the introduction of healthier snack options, catering to the health-conscious Dutch population.

Underlying macroeconomic factors:
The Snack Food Market of the Confectionery & Snacks Market within The Food market in the Netherlands is influenced by macroeconomic factors such as disposable income, consumer preferences, and changing lifestyles. As the global economy continues to experience steady growth, consumers are becoming increasingly interested in convenient, on-the-go snacks. This is further fueled by the Netherlands' strong economic health and favorable fiscal policies that support The Food market. In addition, the rising trend of health-consciousness among consumers is also impacting the Snack Food Market, leading to a demand for healthier snack options. As a result, companies are introducing new and innovative products to cater to this growing demand, contributing to the overall growth of the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Demographics
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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