Soups - Italy | Statista Market Forecast

Revenue in the Soups market amounts to US$987.60m in 2024. The market is expected to grow annually by 6.23% (CAGR 2024-2029).
In global comparison, most revenue is generated Indonesia (US$10bn in 2024).
In relation to total population figures, per person revenues of US$16.83 are generated in 2024.
In the Soups market, volume is expected to amount to 296.00m kg by 2029. The Soups market is expected to show a volume growth of 4.8% in 2025.0.
The average volume per person in the Soups market is expected to amount to 4.1kg in 2024.

Definition:

The Soups market covers any type of soup that is ready for consumption immediately after purchase or after heating. These soups require minimal preparation by the consumer and included instant soups that typically come in powdered form and broth or liquid soups that are purchased in prepared form such as tinned soups.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Dehydrated soup
Tinned and other packaged soup
Broth
Canned soups and stews
Fondue soup
Frozen soups, Instant miso soup

Other ready-to-eat meals
Out-of-home consumption

The Soups Market in Italy has seen minimal growth due to various factors, such as the increasing demand for healthier and more convenient food options, rising consumer health awareness, and the convenience of online food services. These influences have contributed to the slow growth rate of the Convenience Food Market in Italy.

Customer preferences: In Italy, the Soups Market within the Convenience Food Market is witnessing a rise in demand for healthy and organic options, reflecting the increasing health consciousness among consumers. This trend is driven by the growing awareness of the benefits of a balanced diet, as well as the influence of the Mediterranean diet and its emphasis on fresh and natural ingredients. As a result, there is a growing demand for soups made with locally-sourced, seasonal produce, and free from artificial preservatives and additives. This shift towards healthier options is also influenced by the increasing number of health-conscious millennials and Gen Z consumers, who are willing to pay a premium for quality and transparency in food products.

Trends in the market: In Italy, the Soups Market of the Convenience Food Market within The Food market is experiencing a surge in demand for healthier and more convenient options. This trend is driven by the increasing focus on health and wellness, as well as the busy lifestyles of consumers. As a result, there is a growing presence of organic and plant-based soups in the market. This trajectory is significant as it reflects the changing preferences of consumers and their willingness to pay for premium and healthier products. Industry stakeholders should take note of this trend and adapt their product offerings to cater to this demand, potentially leading to increased profitability and market share.

Local special circumstances: In Italy, the Soups Market of the Convenience Food Market within The Food market is heavily influenced by the country's rich culinary tradition and preference for freshly prepared meals. This has led to a demand for high-quality, ready-to-eat soups made with fresh, locally-sourced ingredients. Additionally, the strict regulations on food labeling and packaging have resulted in a market focused on transparency and authenticity, with consumers opting for natural and organic soups. Furthermore, the country's growing health-conscious population has driven the demand for low-sodium and vegan options in the soups market.

Underlying macroeconomic factors: The Soups Market of the Convenience Food Market within The Food market in Italy is heavily influenced by macroeconomic factors such as consumer spending and disposable income, as well as government policies and regulations. As the economy of Italy continues to recover from the impact of the global financial crisis, consumers are becoming more willing to spend on convenience food products such as soups. Additionally, government initiatives aimed at promoting healthy eating habits and reducing food waste are also driving the demand for convenience soups in the country. Furthermore, the increasing trend of hectic lifestyles and busy work schedules is also contributing to the growth of the soups market in Italy, as consumers seek quick and convenient meal options. Overall, favorable economic conditions and government support are expected to continue driving the growth of the Soups Market in Italy within the larger Convenience Food Market of The Food market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.