Soups - Indonesia

  • Indonesia
  • Revenue in the Soups market amounts to US$10.11bn in 2024. The market is expected to grow annually by 6.19% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in Indonesia (US$10,110m in 2024).
  • In relation to total population figures, per person revenues of US$35.68 are generated in 2024.
  • In the Soups market, volume is expected to amount to 2.72bn kg by 2029. The Soups market is expected to show a volume growth of 3.9% in 2025.
  • The average volume per person in the Soups market is expected to amount to 8.2kg in 2024.

Key regions: United Kingdom, Russia, Philippines, United States, Spain

 
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Analyst Opinion

The Soups Market in Indonesia is seeing minimal growth due to various factors such as increasing demand for convenience foods, growing health consciousness among consumers, and emergence of online soup delivery services. These factors are impacting the market's growth rate.

Customer preferences:
Consumer preferences in the Soups Market of the Convenience Food Market within The Food market in Indonesia are shifting towards healthier and more convenient options. With the rise of health consciousness, there is a growing demand for soups made with natural and organic ingredients. Additionally, the busy lifestyles of urban consumers have led to an increase in demand for ready-to-eat soups that require minimal preparation. This trend is also fueled by the growing number of working women and the rise of single-person households in the country, leading to a preference for single-serve soups.

Trends in the market:
In Indonesia, the Soups Market of the Convenience Food Market within The Food market is experiencing a surge in demand for instant soups and ready-to-eat meals. This trend is driven by the busy lifestyles of consumers who seek convenience and time-saving options. With the rise of e-commerce and online delivery services, there is an increasing availability of a variety of soups, catering to different tastes and dietary preferences. This presents an opportunity for industry players to expand their product offerings and reach a larger consumer base. However, it also poses a challenge for traditional brick and mortar stores to stay competitive. As the trend continues to grow, it is essential for industry stakeholders to adapt to the changing market dynamics and invest in innovative packaging and marketing strategies to stay relevant and attract consumers.

Local special circumstances:
In Indonesia, the Soups Market of the Convenience Food Market is heavily influenced by the country's diverse culinary traditions and the growing demand for convenient meal options. The market is also shaped by the country's geographic location, with its thousands of islands making transportation and distribution a key factor in market dynamics. Additionally, regulations on food safety and labeling influence consumer choices, with a trend towards more natural and organic products.

Underlying macroeconomic factors:
The Soups Market of the Convenience Food Market within The Food market in Indonesia is heavily influenced by macroeconomic factors such as consumer spending, population growth, and government policies. As the Indonesian economy continues to grow and urbanize, the demand for convenient and affordable food options, such as soups, is increasing. Additionally, government initiatives to promote the food industry and improve food safety are creating a favorable environment for market growth. However, fluctuations in global commodity prices and currency exchange rates may impact the cost of production and ultimately affect market performance. Furthermore, socio-cultural factors, such as changing dietary habits and increasing health consciousness, are also shaping the demand for soups in Indonesia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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