Vegetables - Bosnia and Herzegovina

Bosnia and Herzegovina

Highlights

Revenue in the Vegetables market amounts to US$536.50m in 2024. The market is expected to grow annually by 3.65% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$159bn in 2024).
In relation to total population figures, per person revenues of US$167.90 are generated in 2024.
In the Vegetables market, volume is expected to amount to 241.50m kg by 2029. The Vegetables market is expected to show a volume growth of 1.5% in 2025.0.
The average volume per person in the Vegetables market is expected to amount to 70.5kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Vegetables Market in Bosnia and Herzegovina is experiencing negligible growth, influenced by factors such as limited consumer demand, seasonal supply fluctuations, and competition from imported products, which hinder the expansion of both fresh and processed vegetable segments.

Customer preferences: Consumers in Bosnia and Herzegovina are gradually shifting towards healthier eating habits, resulting in a growing interest in organic and locally sourced vegetables. This change is partly driven by increased awareness of nutritional benefits and sustainability, particularly among younger demographics. Additionally, urbanization is leading to more convenience-oriented purchasing behaviors, with an emphasis on ready-to-cook products. As lifestyles evolve, there is a noticeable preference for innovative recipes that incorporate diverse vegetable options, reflecting a blend of traditional and modern culinary practices.

Trends in the market: In Bosnia and Herzegovina, the Vegetables Market is experiencing a notable shift towards organic and locally sourced produce, spurred by an increasing consumer awareness of health and environmental sustainability. This trend is particularly resonant among younger populations, who are prioritizing nutritional benefits in their dietary choices. Concurrently, urbanization is fostering a demand for convenience-oriented products, such as ready-to-cook vegetable options. As culinary practices evolve, there is a growing interest in innovative recipes that creatively incorporate a variety of vegetables, blending traditional flavors with modern techniques. This trajectory presents significant opportunities for local farmers and producers to cater to changing consumer preferences, while also challenging them to adapt to competitive market dynamics.

Local special circumstances: In Bosnia and Herzegovina, the Vegetables Market is uniquely shaped by its diverse geography, ranging from fertile plains to mountainous regions, which influences the variety of crops cultivated. The cultural heritage emphasizes traditional recipes that utilize local produce, fostering a deep-rooted appreciation for seasonal vegetables. Additionally, regulatory support for organic farming is emerging, encouraging sustainable practices among farmers. This combination of geographical diversity, cultural culinary traditions, and evolving regulations creates a distinctive market landscape, driving demand for fresh, locally sourced vegetables while promoting innovation in food preparation.

Underlying macroeconomic factors: The Vegetables Market in Bosnia and Herzegovina is significantly influenced by macroeconomic factors, including national economic health, global trade dynamics, and fiscal policies. Recent trends show an increasing focus on agricultural innovation and sustainability, which aligns with global shifts toward organic produce. Economic stability fosters investment in local farming practices, enhancing production capabilities and market access. Additionally, fluctuations in international commodity prices and trade agreements impact the cost of inputs and export opportunities for local farmers. These elements collectively shape market performance, driving demand for fresh vegetables while encouraging sustainable agricultural practices.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.