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Spreads & Sweeteners - Hungary

Hungary
  • Revenue in the Spreads & Sweeteners market amounts to US$178.40m in 2024. The market is expected to grow annually by 7.00% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$144bn in 2024).
  • In relation to total population figures, per person revenues of US$17.85 are generated in 2024.
  • In the Spreads & Sweeteners market, volume is expected to amount to 74.73m kg by 2029. The Spreads & Sweeteners market is expected to show a volume growth of 3.3% in 2025.0.
  • The average volume per person in the Spreads & Sweeteners market is expected to amount to 6.3kg in 2024.

Definition:

The Spreads and Sweeteners market covers spread products that are semi-solid or creamy in texture and are usually spread over other foods. This market also considers sweeteners that are typically ingredients added to foods or beverages to give it a sweet flavor.

Structure

The market consists of two different submarkets:

  • The Spread market covers products that are semi-solid or creamy in texture and are usually spread over other foods. This market is divided into three submarkets: chocolate spreads, jam & marmalades, and peanut butter.
  • The Sweeteners market covers ingredients added to foods or beverages to give them a sweet flavor. This market is divided into three submarkets: artificial sweeteners, honey, sugar.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Jams & Marmalades, Jellies
  • Chocolate Spreads
  • Peanut Butter
  • Sugar
  • Honey and artificial sweeteners

Out-Of-Scope

  • Other bread spreads
  • Syrups
  • Out-of-home consumption
Spreads & Sweeteners: market data & analysis - Cover

Market Insights report

Spreads & Sweeteners: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Volume

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Price

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Spreads & Sweeteners market in Hungary has seen minimal growth due to factors such as consumer preference for natural sweeteners, increased health consciousness, and the availability of alternative options. Despite these challenges, the market is expected to see steady growth in the coming years.

    Customer preferences:
    As consumers become more health-conscious, there is a growing demand for natural and organic spreads and sweeteners in Hungary. This trend is driven by a desire for clean and transparent ingredient labels, as well as a focus on sustainable and ethical sourcing practices. Additionally, there is a rising preference for plant-based and alternative sweeteners, as well as locally sourced and traditional spreads, reflecting a shift towards supporting local producers and preserving cultural food traditions.

    Trends in the market:
    In Hungary, the Spreads & Sweeteners Market within The Food market is experiencing a shift towards healthier and more natural options. Consumers are increasingly seeking out products with clean labels and fewer artificial additives. This trend is expected to continue, with a focus on transparency and sustainability in the industry. This could have significant implications for industry stakeholders, as they may need to adapt their products and marketing strategies to align with consumer preferences. Additionally, there is a growing demand for plant-based and alternative sweeteners, as consumers become more health conscious and environmentally aware. This trend is likely to shape the future of the Spreads & Sweeteners Market in Hungary, as companies look to innovate and cater to changing consumer needs.

    Local special circumstances:
    In Hungary, the Spreads & Sweeteners Market within The Food market is heavily influenced by the country's rich culinary culture and its preference for traditional, locally sourced ingredients. This has led to the popularity of locally produced honey and fruit spreads, as well as the use of natural sweeteners like honey and stevia. Additionally, strict regulations on food labeling and ingredients have boosted consumer confidence in the quality and authenticity of these products.

    Underlying macroeconomic factors:
    The Spreads & Sweeteners Market within The Food market in Hungary is also impacted by macroeconomic factors such as consumer spending, inflation rates, and government policies. The country's stable economic growth and rising disposable income levels have led to an increased demand for convenience foods, including spreads and sweeteners. Moreover, the government's efforts to promote healthy eating habits and reduce sugar consumption have resulted in the introduction of new regulations and taxes on sweetened products, which has affected the market's growth. Additionally, the rising health consciousness among consumers and the growing trend of using natural sweeteners are also influencing the market in Hungary.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

    Modeling approach:

    Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

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    Spreads & Sweeteners: market data & analysis - BackgroundSpreads & Sweeteners: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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