Fresh Fruits - Singapore | Statista Market Forecast

Revenue in the Fresh Fruits market amounts to US$833.70m in 2024. The market is expected to grow annually by 3.87% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$116bn in 2024).
In relation to total population figures, per person revenues of US$137.70 are generated in 2024.
In the Fresh Fruits market, volume is expected to amount to 223.40m kg by 2029. The Fresh Fruits market is expected to show a volume growth of 2.2% in 2025.0.
The average volume per person in the Fresh Fruits market is expected to amount to 33.7kg in 2024.

Definition:

The Fresh Fruits market covers all types of fresh fruit that haven't been canned, frozen, dehydrated, or preserved in any way. This market is divided into five submarkets: apples & pears, bananas, berries & grapes, citrus fruits, and other fresh fruits such as peaches, mangos, pineapples, plums, and kiwis.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Apples & pears
Bananas
Berries & grapes
Citrus fruits
Stone and exotic fruits

Processed, dried and frozen fruits
Nuts
Mix cut fruit boxes
Out-of-home consumption

The Fresh Fruits Market in Singapore is experiencing slow growth due to increasing competition from local and imported fruits. Factors such as changing consumer preferences, rising health consciousness, and convenience of online fruit delivery services are influencing the market. However, the negligible growth rate is impacted by high prices and limited availability of certain fruits.

Customer preferences: In Singapore, there has been a noticeable increase in demand for organic and sustainably grown fresh fruits. This trend is largely driven by a growing awareness of the environmental and health benefits of consuming organic produce. Additionally, the rise of health-conscious millennials and their preference for clean eating has also contributed to the popularity of organic fruits. As a result, there has been a surge in the availability of locally grown organic fruits in the market, catering to the preferences of these consumers.

Trends in the market: In Singapore, the Fresh Fruits Market of the Fruits & Nuts Market within The Food market is experiencing a shift towards sustainability and organic produce. This trend is driven by the increasing health consciousness among consumers and their preference for ethically sourced and environmentally friendly products. This trajectory is significant as it has led to the emergence of new players in the market, offering a wider range of organic and sustainably sourced fruits. Additionally, this trend has implications for industry stakeholders, as they need to adapt their production and supply chains to meet the growing demand for sustainable and organic fruits.

Local special circumstances: In Singapore, the Fresh Fruits Market of the Fruits & Nuts Market within The Food market is heavily influenced by the country's small size and high population density. This has led to a focus on urban farming and vertical farming methods, as well as a strong demand for locally grown and sustainably sourced produce. Additionally, Singapore's multicultural society and diverse food culture have created a demand for a wide variety of fruits, including tropical and exotic fruits from neighboring countries. The country's strict food safety regulations also play a role in shaping the market, with a focus on traceability and transparency in the supply chain.

Underlying macroeconomic factors: The Fresh Fruits Market in Singapore is heavily impacted by macroeconomic factors, such as global economic trends and national economic health. Singapore has a strong and stable economy, with a high GDP per capita and low unemployment rate, making it an attractive market for investors and businesses. The country also has a favorable regulatory environment and invests heavily in its food industry, including the fruits and nuts market. These factors contribute to the growth of the market in Singapore, as well as the increasing demand for fresh fruits due to the rising health consciousness and aging population in the country. Furthermore, Singapore's strategic location and well-developed transportation infrastructure make it a key player in the global trade of fresh fruits, further bolstering the market's growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

The fresh produce department is often counted as being one of the main determinants among consumers when selecting a grocery store. In 2022, the fruit and vegetable market in the U.S. was valued at over 5.8 billion U.S. dollars. In the same year, the sales of fresh fruit made up 45 percent of produce sales in the U.S., making it one of the most lucrative fresh food categories. In order to help drive sales, producers frequently launch in-store marketing campaigns. Ideas range from promoting the healthy benefits of fruit, to offering convenient, value-added snack-size options.