Milk Substitutes - Norway

  • Norway
  • Revenue in the Milk Substitutes market amounts to US$71.26m in 2024. The market is expected to grow annually by 16.33% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$9,934m in 2024).
  • In relation to total population figures, per person revenues of US$12.92 are generated in 2024.
  • In the Milk Substitutes market, volume is expected to amount to 48.02m kg by 2029. The Milk Substitutes market is expected to show a volume growth of 15.3% in 2025.
  • The average volume per person in the Milk Substitutes market is expected to amount to 4.5kg in 2024.

Key regions: India, Canada, China, United States, Russia

 
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Analyst Opinion

The Milk Substitutes Market in Norway has been experiencing mild growth, driven by factors such as increasing health consciousness, convenience of online services, and adoption of digital technologies. This growth rate is impacted by changing dietary preferences and demand for plant-based alternatives in The Food market.

Customer preferences:
As more consumers in Norway embrace plant-based diets, the demand for milk substitutes such as almond, soy, and oat milk is on the rise. This trend is fueled by a growing awareness of the health and environmental benefits of these alternatives. Additionally, the popularity of vegetarian and vegan lifestyles among younger generations is also contributing to the growth of the milk substitutes market.

Trends in the market:
In Norway, the Milk Substitutes Market within the Dairy Products & Eggs Market is seeing a rise in demand for plant-based milk alternatives, such as soy, almond, and oat milk. This trend is driven by increasing health and environmental concerns, as well as dietary restrictions. As a result, industry players are investing in research and development to improve the taste and nutritional value of these substitutes. This shift towards plant-based milk is expected to have significant implications for traditional dairy producers, who may need to adapt their products and business models to stay competitive. Additionally, with the rise of e-commerce and online grocery shopping, consumers now have easier access to a wider variety of milk substitutes, further driving the growth of this market.

Local special circumstances:
In Norway, the Milk Substitutes market is influenced by the country's high rate of dairy intolerance and the growing trend towards plant-based diets. This has led to a rise in demand for alternative milk products, such as oat, almond, and coconut milk. Additionally, the country's strict regulations on food safety and labeling have resulted in a strong consumer demand for organic and non-GMO milk substitutes. Moreover, the country's cold climate and limited agricultural land make it difficult to produce dairy milk, further driving the popularity of milk substitutes.

Underlying macroeconomic factors:
The Milk Substitutes Market in Norway is heavily impacted by macroeconomic factors such as global economic trends, national economic health, and fiscal policies. With a strong and stable economy, Norway has a high level of consumer spending power, which has contributed to the growth of the Dairy Products & Eggs Market, including the Milk Substitutes Market. Additionally, Norway has a high demand for healthy and sustainable food alternatives, which has further boosted the market for milk substitutes. The government's support for sustainable agriculture and healthy food consumption has also played a significant role in the growth of the market. However, the high cost of production and limited availability of raw materials in Norway may hinder market growth.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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