Pasta - Greece | Statista Market Forecast

Revenue in the Pasta market amounts to US$250.80m in 2024. The market is expected to grow annually by 4.32% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$28bn in 2024).
In relation to total population figures, per person revenues of US$24.34 are generated in 2024.
In the Pasta market, volume is expected to amount to 138.40m kg by 2029. The Pasta market is expected to show a volume growth of 2.8% in 2025.0.
The average volume per person in the Pasta market is expected to amount to 11.9kg in 2024.

Definition:

The Pasta market covers all types of food made from a mixture of flour and water that is formed into various shapes. This market covers fresh and dried pasta and noodles made from cereals that are usually used as part of a main meal.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Pasta: Spaghetti, Linguine, Fettuccine, Capellini, Vermicelli, Penne, Farfalle, Fusilli, Rotini, Ravioli, Strozzapreti, Lentil pasta
Noodles: egg noodles, ramen noodles, Soba noodles, rice noodles, bean thread noodles, glass noodles, fideo noodles
Macaroni
Fresh and dried pasta

Filled or prepared pasta
Ready-to-eat meals containing stuffed pasta
Out-of-home consumption

The Pasta Market in Greece has a negligible growth rate, influenced by factors such as limited consumer awareness, lack of convenience in purchasing, and traditional food preferences. Despite being a part of the thriving Bread & Cereal Products Market, it is experiencing slow growth due to these factors.

Customer preferences: The growing popularity of health and wellness trends has led to a rise in demand for healthier pasta options, such as whole wheat and gluten-free varieties. This trend is also influenced by the increasing number of health-conscious consumers, as well as the rise in the prevalence of food allergies and intolerances. As a result, pasta manufacturers are investing in innovative products to cater to these changing consumer preferences.

Trends in the market: In Greece, the Pasta Market of the Bread & Cereal Products Market within The Food market is experiencing a shift towards healthier and more diverse options. This trend is driven by the growing awareness of the health benefits of pasta, as well as a demand for plant-based and gluten-free options. Additionally, there is a rising interest in traditional Greek pasta dishes, such as orzo and trahana, leading to an increase in niche market products. These developments present opportunities for industry stakeholders to tap into new consumer segments and expand their product portfolios to meet evolving consumer preferences.

Local special circumstances: In Greece, pasta holds a special place in the food culture, with dishes like pastitsio and moussaka being staples in Greek households. The use of locally sourced ingredients, such as olive oil and fresh herbs, adds a unique flavor to Greek pasta dishes. Additionally, the country's Mediterranean climate allows for the cultivation of high-quality durum wheat, a key ingredient in pasta production. The Greek government has also implemented regulations to protect and promote traditional pasta-making techniques, further differentiating the Greek pasta market from others.

Underlying macroeconomic factors: The Pasta Market of the Bread & Cereal Products Market within The Food market in Greece is heavily influenced by macroeconomic factors such as the country's economic health and fiscal policies. Greece has faced significant economic challenges in recent years, including high levels of debt and austerity measures. These factors have had a direct impact on consumer spending and purchasing power, which in turn affects the demand for pasta products. Additionally, global economic trends and fluctuations in exchange rates can also impact the cost of import and export of pasta, further influencing market performance. Furthermore, government policies and regulations related to food production and distribution also play a crucial role in shaping the pasta market in Greece.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.