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Baby Cereals & Other Dried Baby Food - Greece

Greece
  • Revenue in the Baby Cereals & Other Dried Baby Food market amounts to US$12.54m in 2024. The market is expected to grow annually by 5.56% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$2bn in 2024).
  • In relation to total population figures, per person revenues of US$1.22 are generated in 2024.
  • In the Baby Cereals & Other Dried Baby Food market, volume is expected to amount to 1.11m kg by 2029. The Baby Cereals & Other Dried Baby Food market is expected to show a volume growth of 4.4% in 2025.0.
  • The average volume per person in the Baby Cereals & Other Dried Baby Food market is expected to amount to 0.1kg in 2024.

Definition:

The Baby Cereals & Other Dried Baby Food market covers prepared baby food that comes in powdered form and is designed to be mixed with a liquid, such as water or breast milk, to create a semi-solid food product for infants and young children. It is usually made from muesli, rice cereals, and/or grain-based porridge. This type of baby food is easy to digest and enriched with essential vitamins and minerals.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Different types of rice, oatmeal, and multigrain cereals, such as Nestlé Cerelac, Gerber Whole Wheat baby cereals, and Happy Baby Organics oatmeal cereals
  • Porridges
  • Nutritional powder mixes

Out-Of-Scope

  • Cereals and flour not exclusively intended for babies
  • Prepared baby food, such as HiPP baby food jars
  • Snacks such as Happy Baby Organics Superfood Puffs
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Cereals & Other Dried Baby Food Market in Greece has shown minimal growth, influenced by factors like increasing demand for healthier baby food options, growing awareness of nutrition, and availability of online purchasing options.

Customer preferences:
Consumers in Greece are becoming more health-conscious, leading to a rise in demand for organic and natural baby food options. This shift is influenced by the country's strong focus on traditional and locally-sourced foods. Additionally, there is a growing trend towards eco-friendly and sustainable packaging, as consumers prioritize environmentally-friendly products. This has led to an increase in the use of biodegradable materials for packaging in the baby food market.

Trends in the market:
In Greece, the market for Baby Cereals & Other Dried Baby Food is experiencing a shift towards organic and natural products, with parents becoming more health-conscious and seeking out healthier options for their babies. Additionally, there is a growing demand for plant-based and allergen-free options, as well as a rise in online purchasing of baby food products. These trends are expected to continue, as consumers prioritize convenience and transparency in their purchasing decisions. Industry stakeholders should focus on developing innovative products and leveraging digital platforms to meet these changing consumer preferences and stay competitive in the market.

Local special circumstances:
In Greece, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market is influenced by the country's cultural emphasis on fresh, homemade food for babies. This has led to a smaller market for packaged baby food compared to other European countries. Additionally, Greece's strict regulations on baby food ingredients, such as prohibiting the use of artificial sweeteners, have resulted in a more limited range of products available. These factors have created a unique market dynamic, with a focus on natural and locally-sourced baby food options.

Underlying macroeconomic factors:
The Baby Cereals & Other Dried Baby Food Market within the Baby Food Market of The Food market in Greece is influenced by macroeconomic factors such as consumer spending, population growth, and government policies. The country's economic growth and stability, as well as fluctuations in exchange rates, can impact the purchasing power of consumers and their willingness to spend on baby food products. Additionally, government policies related to nutrition and food safety can also play a role in shaping the market. Economic trends and overall national economic health can also affect consumer confidence and spending habits, which in turn can impact the demand for baby cereals and other dried baby food products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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