Beauty & Personal Care - Greece

Greece

The revenue in the Beauty & Personal Care market in Greece is projected to reach US$1,153.00m in 2024.
It is expected that the market will experience an annual growth rate of 0.07% (CAGR 2024-2029).
Among the various segments in the market, the largest one is Personal Care, which is estimated to have a market volume of US$490.80m in 2024.
When compared to other countries globally, in the United States generates the highest revenue in the Beauty & Personal Care market, amounting to US$100bn in 2024.
In terms of per person revenues, in Greece is expected to generate US$111.90 in 2024.
Furthermore, it is projected that 44.6% of the total revenue in the Beauty & Personal Care market in Greece will be generated through online sales by 2024.
The Greek beauty market is experiencing a surge in demand for natural and organic beauty products, driven by consumers' growing awareness of sustainability and a desire for clean and eco-friendly beauty options.

Key regions: United States, Worldwide, India, Indonesia, Canada

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Analyst Opinion

The Beauty & Personal Care market is thriving and one of the fastest growing consumer markets, driven in particular by the Cosmetics and Skin Care segments. The main reason for this strong growth is the generational shift with young consumers entering the market. At the same time, this change is reinforced by social media, internationality, and eCommerce, which have a lasting effect on buying behavior when it comes to beauty products. Trends from all over the world are spreading and changing the daily beauty and care routine.