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Prepared Baby Food - Southern Asia

Southern Asia
  • Revenue in the Prepared Baby Food market amounts to US$7.86m in 2024. The market is expected to grow annually by 4.75% (CAGR 2024-2029).
  • In global comparison, most revenue is generated Russia (US$3bn in 2024).
  • In relation to total population figures, per person revenues of US$0.00 are generated in 2024.
  • In the Prepared Baby Food market, volume is expected to amount to 851.80k kg by 2029. The Prepared Baby Food market is expected to show a volume growth of 3.1% in 2025.0.
  • The average volume per person in the Prepared Baby Food market is expected to amount to 0.0kg in 2024.

Definition:

Prepared baby food is defined as homogenized food that is meant to be consumed by babies. It is created specifically for infants and young children transitioning from milk to solid food. This type of baby food is typically available in jars, pouches, or other containers.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Ready-to-eat baby meals, such as HiPP baby food jars and instant meals

Out-Of-Scope

  • Homogenized fruit and vegetable preparations not exclusively intended for babies
  • Milk and infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Baby cereals, such as Nestlé Cerelac
  • Baby snacks, such as snack bars and baked snacks
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Prepared Baby Food Market in Southern Asia has been experiencing slow growth due to factors such as low birth rates and competition from homemade baby food. Despite this, the market is expected to see slight growth in the coming years due to increasing disposable income and busy lifestyles of parents in the region. Convenience and health benefits are major drivers for the adoption of prepared baby food in this market.

Customer preferences:
Consumers in Southern Asia are increasingly embracing plant-based and organic options in the Prepared Baby Food Market. This is driven by a growing awareness and preference for natural and sustainable products, as well as concerns over the use of pesticides and additives in conventional baby food. Additionally, there has been a rise in demand for gluten-free and allergen-free options, reflecting a growing number of parents who are seeking healthier and safer food choices for their children.

Trends in the market:
In Southern Asia, the Prepared Baby Food Market is experiencing a surge in demand for organic and natural options. This trend is driven by the increasing awareness of the benefits of organic food for infants, as well as the rising preference for environmentally sustainable products. As a result, major players in the market are expanding their organic product lines and investing in sustainable sourcing. This trend is expected to continue, with potential implications for industry stakeholders including increased competition and the need for transparent and ethical sourcing practices.

Local special circumstances:
In Southern Asia, the Prepared Baby Food Market of the Baby Food Market within The Food market is heavily influenced by cultural practices and beliefs surrounding infant nutrition. For example, in countries like India and Pakistan, there is a strong preference for homemade baby food and a reluctance to use commercial products. This is due to cultural beliefs about the purity and safety of food prepared at home. In addition, regulatory barriers and import restrictions can also impact the availability and variety of prepared baby food products in these markets.

Underlying macroeconomic factors:
The Prepared Baby Food Market within the Baby Food Market is heavily influenced by macroeconomic factors such as population growth, income levels, and consumer spending habits. In Southern Asia, where the market is expanding rapidly, rising disposable incomes and increasing urbanization are driving the demand for convenient and nutritious baby food options. On a global scale, countries with strong economic growth, stable political climates, and supportive fiscal policies are experiencing the most growth in the Prepared Baby Food Market. Additionally, the increasing awareness of the importance of proper nutrition for infants and young children is also contributing to the market's growth.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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