Prepared Baby Food - Colombia

Colombia

Highlights

Revenue in the Prepared Baby Food market amounts to US$57.71m in 2024. The market is expected to grow annually by 6.23% (CAGR 2024-2029).
In global comparison, most revenue is generated Russia (US$3bn in 2024).
In relation to total population figures, per person revenues of US$1.10 are generated in 2024.
In the Prepared Baby Food market, volume is expected to amount to 6.45m kg by 2029. The Prepared Baby Food market is expected to show a volume growth of 4.6% in 2025.0.
The average volume per person in the Prepared Baby Food market is expected to amount to 0.1kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Prepared Baby Food market in Colombia is seeing minimal growth due to factors such as low birth rates and economic instability. Despite this, the market is still driven by increasing demand for convenience and health-consciousness among consumers. The market is expected to continue growing at a slow pace in the coming years.

Customer preferences: As more Colombian parents prioritize convenience and time-saving options, the demand for prepared baby food is on the rise. To cater to this trend, companies are offering a variety of organic and natural options to appeal to health-conscious consumers. Additionally, with the increasing number of working parents, there is a growing demand for ready-to-eat and on-the-go baby food products. This shift towards quick and easy options is also influenced by the busy urban lifestyle and the need for convenience in managing a baby's diet.

Trends in the market: In Colombia, the Prepared Baby Food Market of the Baby Food Market is experiencing a surge in demand for organic and natural baby food products, as parents become more health-conscious and prioritize ingredients and nutritional value. Additionally, there is a growing trend of online shopping for baby food, as busy parents seek convenient and time-saving options. This trend is expected to continue, with the potential for increased competition among online retailers and the need for innovative packaging and delivery methods. As such, manufacturers and retailers in the Prepared Baby Food Market must adapt to these changes to remain competitive and meet the evolving needs and preferences of consumers.

Local special circumstances: In Colombia, the Prepared Baby Food market is influenced by the country's diverse landscape, with varying climates and agricultural resources. This results in a wide range of locally grown ingredients used in baby food, catering to different nutritional needs. Additionally, the country's cultural preference for homemade and natural food has led to the popularity of homemade baby food. In terms of regulations, Colombia has strict labeling laws for baby food products, ensuring consumer safety and transparency. These unique factors contribute to the growth and evolution of the Prepared Baby Food market in Colombia.

Underlying macroeconomic factors: The Prepared Baby Food market is heavily influenced by macroeconomic factors such as consumer spending, population growth, and government policies. In Colombia, the growing middle-class population and rising disposable incomes have led to an increase in demand for convenient and nutritious food options, including prepared baby food. Additionally, government initiatives aimed at promoting healthy eating habits and reducing malnutrition among children have also contributed to the market's growth. Moreover, global economic trends, such as the increasing demand for organic and natural products, have also influenced the market's development, as consumers become more health-conscious and willing to pay a premium for healthier options.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.