Baby Food - Colombia | Statista Market Forecast

Revenue in the Baby Food market amounts to US$355.80m in 2024. The market is expected to grow annually by 5.15% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$20bn in 2024).
In relation to total population figures, per person revenues of US$6.80 are generated in 2024.
In the Baby Food market, volume is expected to amount to 28.63m kg by 2029. The Baby Food market is expected to show a volume growth of 3.4% in 2025.0.
The average volume per person in the Baby Food market is expected to amount to 0.5kg in 2024.

Definition:

The Baby Food market covers specially formulated foods that are intended for infants and small children, most notably in the form of homogenized food preparations. In this market, both supplementary foods (e.g., fruit- and vegetable-based baby food) and infant formula are included.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Homogenized and dietary food preparations for infant feeding
Infant formula
Baby rice cereals and flour for baby meals

Baby care products
Baby beverages
Out-of-home consumption

The Baby Food Market in Colombia has been experiencing slight growth, influenced by factors such as increasing awareness of nutrition for infants, and convenience offered by various baby food options. However, the market growth rate is impacted by the high competition among sub-markets, as well as economic challenges in the country.

Customer preferences: As the demand for convenience and healthy options continues to rise in Colombia, the Baby Food Market is seeing a shift towards organic and natural products. With a growing middle class and increasing awareness of the benefits of a healthy diet, parents are opting for more nutritious options for their children. Moreover, there is a growing trend of "clean label" products, as consumers become more cautious of the ingredients and additives in their food. This shift towards healthier options is also influenced by the rising health and wellness trend in the country, as consumers prioritize the well-being of their families.

Trends in the market: In Colombia, the Baby Food Market is witnessing a rise in demand for organic and natural baby food products. This trend is driven by consumer concerns over the quality and safety of traditional baby food options. Additionally, there is a growing interest in locally sourced and sustainable baby food options. This trend is expected to continue, as consumers become more health-conscious and environmentally aware. It also presents opportunities for industry stakeholders to differentiate their products and capture a larger market share.

Local special circumstances: In Colombia, the Baby Food Market within The Food market is driven by the country's growing middle class and increasing urbanization. This has led to a demand for convenient and nutritious baby food options. Additionally, the government's efforts to improve nutrition and promote breastfeeding have influenced the market dynamics. The country's unique cultural preference for homemade and natural baby food has also impacted the product offerings in the market. Furthermore, the geographic diversity and varying dietary habits of different regions in Colombia have resulted in a diverse range of baby food products tailored to local tastes.

Underlying macroeconomic factors: The Baby Food Market in Colombia is significantly impacted by macroeconomic factors such as inflation rates, consumer spending patterns, and government policies. The country's economic growth and stability have a direct influence on the purchasing power of consumers and their willingness to spend on baby food products. In addition, fluctuations in foreign exchange rates, trade agreements, and taxes can also affect the overall performance of the market. Moreover, increasing awareness about the importance of proper nutrition for infants and toddlers, coupled with rising disposable incomes, are driving the demand for high-quality and organic baby food products in Colombia.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.