Baby Milk & Infant Formula - Namibia

Namibia

Highlights

Revenue in the Baby Milk & Infant Formula market amounts to US$7.85m in 2024. The market is expected to grow annually by 4.85% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$17bn in 2024).
In relation to total population figures, per person revenues of US$2.97 are generated in 2024.
In the Baby Milk & Infant Formula market, volume is expected to amount to 382.20k kg by 2029. The Baby Milk & Infant Formula market is expected to show a volume growth of 4.5% in 2025.0.
The average volume per person in the Baby Milk & Infant Formula market is expected to amount to 0.1kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Baby Milk & Infant Formula Market in Namibia has seen minimal growth, as factors such as low birth rates and limited access to quality products hinder its development. However, the market is expected to gradually grow due to increasing disposable income and a growing demand for convenient baby food options in the country.

Customer preferences: Consumers in Namibia are increasingly turning towards organic and natural baby milk and infant formula options, driven by a growing awareness of the benefits of natural ingredients. This trend is also influenced by a preference for products that are free from artificial additives and preservatives. Additionally, there is a growing demand for halal-certified baby milk and infant formula among the Muslim population in Namibia. This shift towards natural and halal options is indicative of a larger trend towards healthier and more ethically conscious consumer choices in the country.

Trends in the market: In Namibia, the Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is experiencing a shift towards organic and natural products. This trend is driven by increasing health consciousness among parents and a growing demand for products with clean and transparent ingredients. Furthermore, there is a rising awareness of the benefits of breastfeeding and the negative impacts of formula feeding. This trend is expected to continue, with manufacturers investing in research and development to meet the demand for healthier and more sustainable products. The shift towards organic and natural products has significant implications for industry stakeholders, as they must adapt to changing consumer preferences and develop innovative products to stay competitive in the market.

Local special circumstances: In Namibia, the Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is influenced by the country's small population size and low GDP per capita. As a result, the market is dominated by imported products, with limited local production. Additionally, cultural factors such as the preference for breastfeeding and traditional African diets impact the demand for baby formula. Regulatory policies, such as the mandatory fortification of certain nutrients in baby formula, also play a significant role in shaping the market.

Underlying macroeconomic factors: The Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is significantly impacted by macroeconomic factors such as consumer purchasing power, population growth, and government regulations. In Namibia, the market is driven by favorable economic conditions, with a growing middle class and increasing disposable income. Additionally, government initiatives promoting breastfeeding as the preferred method of infant nutrition have had a significant impact on the demand for baby formula. However, the market is also influenced by global economic trends, such as fluctuations in commodity prices and currency exchange rates, which can affect the cost of raw materials and manufacturing. Furthermore, changes in national economic health and fiscal policies can also impact market performance, as they can affect consumer spending and business operations.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.