Baby Cereals & Other Dried Baby Food - APAC

APAC

Highlights

Revenue in the Baby Cereals & Other Dried Baby Food market amounts to US$3.34bn in 2024. The market is expected to grow annually by 8.70% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$2bn in 2024).
In relation to total population figures, per person revenues of US$0.78 are generated in 2024.
In the Baby Cereals & Other Dried Baby Food market, volume is expected to amount to 320.00m kg by 2029. The Baby Cereals & Other Dried Baby Food market is expected to show a volume growth of 6.5% in 2025.0.
The average volume per person in the Baby Cereals & Other Dried Baby Food market is expected to amount to 0.1kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Baby Cereals & Other Dried Baby Food market in APAC has seen minimal growth due to various factors including stiff competition, changing consumer preferences, and stringent government regulations. Despite the convenience of online services, the market's growth rate remains stagnant as companies struggle to adapt to changing market dynamics.

Customer preferences: As parents become more health-conscious, there is a growing demand for organic and natural baby food products in the APAC region. This trend is driven by the increasing awareness of the benefits of a plant-based diet and the desire to provide the best nutrition for their children. Additionally, there is a shift towards homemade baby food, as parents are becoming more involved in the preparation of their child's meals to ensure quality and freshness. This has led to an increase in the sales of baby food blenders and other kitchen appliances designed for making baby food at home.

Trends in the market: In APAC, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market is experiencing a surge in demand for organic and natural products, driven by rising health consciousness among parents. This trend is expected to continue, with more consumers opting for healthier and cleaner options for their babies. Additionally, there is a growing trend of online shopping for baby food, with e-commerce platforms offering a wide range of products and convenience for busy parents. These trends are significant as they reflect the changing preferences of consumers and the potential for growth in the e-commerce sector. Industry stakeholders should capitalize on these trends by expanding their product offerings and investing in digital platforms to cater to the growing demand.

Local special circumstances: In the APAC region, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market is heavily influenced by cultural factors such as the traditional practice of feeding babies homemade porridge. This has led to a slower adoption of commercial baby food products compared to other regions. Additionally, regulatory restrictions on certain ingredients and packaging also play a significant role in shaping the market. For example, in China, imported baby food products must undergo strict testing and certification, leading to higher costs and limited product availability. These unique local factors greatly impact the market dynamics and strategies of key players in the region.

Underlying macroeconomic factors: The Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is greatly impacted by macroeconomic factors such as population growth, income levels, and consumer spending. Countries with higher birth rates and growing middle-class populations are experiencing higher demand for baby food products. Additionally, fiscal policies such as tax incentives for families with young children and investments in maternal and child healthcare services can also affect market growth. Furthermore, global economic trends, such as inflation and currency exchange rates, can impact the affordability and availability of baby food products in different regions.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.