Prepared Baby Food - APAC

APAC

Revenue in the Prepared Baby Food market amounts to US$0.75bn in 2024. The market is expected to grow annually by 5.06% (CAGR 2024-2029).
In global comparison, most revenue is generated in Russia (US$2,829m in 2024).
In relation to total population figures, per person revenues of US$0.17 are generated in 2024.
In the Prepared Baby Food market, volume is expected to amount to 72.39m kg by 2029. The Prepared Baby Food market is expected to show a volume growth of 2.8% in 2025.
The average volume per person in the Prepared Baby Food market is expected to amount to 0.0kg in 2024.

Key regions: United States, United Kingdom, South Korea, India, Russia

Market

Region

Region comparison

Currency

Analyst Opinion

The Prepared Baby Food Market in APAC has been experiencing slight growth, influenced by factors such as increasing demand for convenient and healthy options, and growing awareness among parents about the benefits of prepared baby food. The market's slow growth rate can also be attributed to the rise of homemade baby food alternatives and the impact of the pandemic on consumer spending.

Customer preferences: The Prepared Baby Food Market in APAC is witnessing a growing demand for organic and clean label products, as parents become more health-conscious and seek healthier options for their infants. This trend is driven by cultural preferences for natural and additive-free foods, as well as increasing concerns about the harmful effects of artificial ingredients. Additionally, the rise of dual-income households and busy lifestyles has led to a demand for convenient and ready-to-eat baby food options, further driving the growth of the Prepared Baby Food Market in the region.

Trends in the market: In the APAC region, there is a noticeable shift towards organic and natural ingredients in the Prepared Baby Food Market of the Baby Food Market within The Food market. This trend is driven by increasing consumer awareness and demand for healthier options for their babies. Additionally, there is a growing preference for locally sourced ingredients and sustainable packaging. As a result, industry players are investing in research and development to innovate and meet these evolving consumer needs. This trend is likely to continue in the coming years, presenting opportunities for market growth and differentiation for industry stakeholders.

Local special circumstances: In APAC, the Prepared Baby Food Market is heavily influenced by cultural factors, as many countries in the region have a strong tradition of using traditional homemade baby food. This has resulted in a slower adoption of prepared baby food products compared to Western countries. Additionally, regulatory restrictions on advertising and marketing of infant formula have also impacted the market dynamics. In China, for example, strict regulations on advertising and safety standards have created challenges for foreign brands, while in Japan, the preference for traditional baby food has limited the demand for prepared baby food products. However, the increasing number of working mothers and the growing trend of nuclear families in the region are driving the demand for convenient and nutritious baby food options, creating opportunities for prepared baby food manufacturers.

Underlying macroeconomic factors: The Prepared Baby Food Market of the Baby Food Market within The Food market is significantly impacted by macroeconomic factors in the APAC region. The growth of the market is heavily influenced by economic trends, such as consumer spending and income growth, as well as national economic health and fiscal policies. The market also relies on the level of investment in the food industry and infrastructure, as well as regulatory support for food safety and quality. In countries with strong economic growth, rising disposable income, and favorable government policies, the Prepared Baby Food Market is experiencing higher demand and sales. On the other hand, countries with economic instability and weak investment in the food sector are facing slower market growth.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.