Butter - Mexico

  • Mexico
  • Revenue in the Butter market amounts to US$0.49bn in 2024. The market is expected to grow annually by 7.70% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in India (US$6,891m in 2024).
  • In relation to total population figures, per person revenues of US$3.78 are generated in 2024.
  • In the Butter market, volume is expected to amount to 44.75m kg by 2029. The Butter market is expected to show a volume growth of 4.8% in 2025.
  • The average volume per person in the Butter market is expected to amount to 0.28kg in 2024.

Key regions: Canada, Japan, United Kingdom, South Korea, United States

 
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Analyst Opinion

The Butter Market within the Oils & Fats Market in Mexico is experiencing mild growth, influenced by factors such as changing consumer preferences, a shift towards natural ingredients, and the increasing popularity of baking and cooking at home.

Customer preferences:
In Mexico, the Butter Market within the Oils & Fats sector is witnessing a notable shift towards artisanal and locally-sourced products, as consumers prioritize quality and sustainability. The rise of health-conscious households is driving demand for organic and grass-fed butter options, reflecting an increased awareness of nutrition and ingredient transparency. Additionally, the growing trend of home cooking and baking, amplified by social media influencers, is encouraging consumers to experiment with butter as a key ingredient, enhancing its role in traditional and modern recipes.

Trends in the market:
In Mexico, the Butter Market within the Oils & Fats sector is experiencing a significant trend towards premium, artisanal options as consumers increasingly value quality over quantity. This shift is underscored by a rising preference for organic and grass-fed butter, driven by health-conscious households that prioritize nutritional benefits and ingredient transparency. Moreover, the resurgence of home cooking, fueled by social media influencers showcasing innovative recipes, is elevating butter's status as a versatile ingredient. These trends are reshaping consumer expectations, urging manufacturers and retailers to adapt their offerings and marketing strategies to meet evolving demands for quality and sustainability.

Local special circumstances:
In Mexico, the Butter Market within the Oils & Fats sector is influenced by rich culinary traditions that prioritize authentic flavors and homemade dishes. The country's diverse dairy farming practices, particularly in regions like Jalisco, provide a unique supply of high-quality, local butter options. Cultural celebrations often feature traditional recipes that highlight butter's role, further enhancing its appeal. Additionally, regulatory support for organic farming is fostering a surge in artisanal butter production, aligning with consumer demands for sustainable and health-oriented products.

Underlying macroeconomic factors:
The Butter Market within the Oils & Fats sector in Mexico is influenced by several macroeconomic factors, including national economic stability, consumer income levels, and inflation rates. As the economy grows, disposable income increases, leading to higher demand for premium butter products. Global trends, such as the rising preference for natural and organic foods, further impact local consumption patterns. Additionally, government policies supporting dairy farming and sustainable practices bolster local production capabilities. Exchange rates and trade agreements also play a crucial role, affecting import costs and competitive pricing for both local and imported butter products, shaping market dynamics.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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