Convenience Food - Mexico

Mexico

Highlights

Revenue in the Convenience Food market amounts to US$17.89bn in 2024. The market is expected to grow annually by 5.44% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$154bn in 2024).
In relation to total population figures, per person revenues of US$138.30 are generated in 2024.
In the Convenience Food market, volume is expected to amount to 3.58bn kg by 2029. The Convenience Food market is expected to show a volume growth of 3.3% in 2025.0.
The average volume per person in the Convenience Food market is expected to amount to 25.1kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Convenience Food Market in Mexico is experiencing minimal growth, impacted by factors such as changing consumer preferences, increasing competition from ready-to-eat meals and soups, and the rising popularity of healthier food options. Despite these challenges, convenience and affordability continue to drive demand for these products in the Mexican food market.

Customer preferences: Convenience has always been a top priority for Mexican consumers, and this trend is reflected in their food choices. Busy lifestyles, combined with the influence of Western fast food culture, have led to a growing demand for convenient and ready-to-eat meals. However, there is also a growing emphasis on health and wellness, with consumers seeking healthier options in their convenience food choices. This has resulted in the emergence of more diverse and nutritious convenience food options, catering to different dietary preferences and lifestyles. Additionally, with the rise of e-commerce and delivery services, consumers are increasingly turning to online platforms to purchase their convenience food, further driving the growth of this market.

Trends in the market: In Mexico, the Convenience Food Market within The Food market is experiencing a rise in demand for healthy and convenient options. Consumers are increasingly seeking out products with natural ingredients and free from additives. This trend is expected to continue as more people become health-conscious and prioritize convenience in their busy lifestyles. This shift presents opportunities for industry stakeholders to innovate and cater to this growing segment. Additionally, the rise of e-commerce and online food delivery platforms in Mexico is likely to further fuel the growth of the convenience food market.

Local special circumstances: In Mexico, the Convenience Food Market within The Food market is heavily influenced by the country's rich culinary traditions and fast-paced lifestyle. The availability of fresh, local ingredients and diverse cooking techniques have led to a wide variety of convenience food options, from street food to pre-packaged meals. Additionally, convenience stores and gas stations play a significant role in the distribution of these foods, providing easy access for busy consumers. Furthermore, government regulations and cultural preferences for traditional Mexican flavors have also shaped the development of the convenience food market in Mexico.

Underlying macroeconomic factors: The Convenience Food Market in Mexico is heavily influenced by macroeconomic factors such as economic stability, consumer purchasing power, and government policies. The country's strong economic growth in recent years has led to a rise in disposable income, making convenience foods more accessible to the population. Additionally, the growing trend of urbanization and hectic lifestyles has also contributed to the demand for convenient and ready-to-eat meals. However, the market is also impacted by factors such as inflation, fluctuating exchange rates, and rising costs of ingredients, which can affect the pricing and profitability for convenience food manufacturers. Furthermore, government initiatives to promote healthy eating and reduce obesity rates may also impact the market, leading to a shift towards healthier convenience food options.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.