Meat - North America | Statista Market Forecast

Revenue in the Meat market amounts to US$207.10bn in 2024. The market is expected to grow annually by 4.69% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$273bn in 2024).
In relation to total population figures, per person revenues of US$405.80 are generated in 2024.
In the Meat market, volume is expected to amount to 22.30bn kg by 2029. The Meat market is expected to show a volume growth of 2.4% in 2025.0.
The average volume per person in the Meat market is expected to amount to 39.5kg in 2024.

Definition:

The Meat market covers animal (both domestic and wild) and non-animal meat that are bought and consumed for nutrient-based purposes.

Structure:

The market consists of 3 different submarkets:

The Fresh Meat market covers meat from both domestic and wild animals that are fresh, chilled, or frozen. This market is divided into five submarkets: beef & veal, pork, mutton & goat, poultry, and other fresh meat.
The Processed Meat market covers all types of meat that has been dried, salted, brined, or smoked. This segment is divided into three subsegments: cold & roast meat products, ham & bacon, sausages.
The Meat Substitutes market covers meat-replacement food items created from vegetarian or vegan components.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

Fresh Meat
Processed Meat
Meat Substitutes

Meat-based ready-to-eat meals
Out-of-home consumption

The North American Meat Market is currently experiencing minimal growth due to various factors such as consumer health consciousness, shifting preferences towards alternative protein sources, and the convenience of online meat purchasing. Despite this, the market is still driven by the sub-markets of Fresh Meat, Processed Meat and Meat Substitutes.

Customer preferences: Consumers in North America are increasingly becoming health-conscious and seeking healthier and more sustainable food options, leading to a rise in demand for plant-based meat alternatives. This trend is driven by factors such as concerns over animal welfare and the environmental impact of meat production. Additionally, there is a growing preference for locally sourced and ethically produced meat, as well as an increased interest in exotic and unconventional types of meat. These changing preferences are also influenced by the rise of health and wellness movements, as well as the growing diversity and multiculturalism in the region.

Trends in the market: In the North American Meat Market, there is a growing trend towards plant-based meat alternatives, driven by increasing health and environmental concerns. This trend is expected to continue, with major companies investing in research and development and expanding their product offerings. Furthermore, there is a rising demand for locally sourced, ethically raised meat, leading to the growth of smaller, niche meat producers. These trends have significant implications for industry stakeholders, as they must adapt to changing consumer preferences and diversify their offerings to remain competitive in the market. Additionally, regulatory bodies may need to address labeling and marketing practices to ensure transparency and consumer trust. Overall, the trajectory of these trends suggests a shift towards a more sustainable and conscious meat market in North America.

Local special circumstances: In the North American Meat Market, geographical factors play a significant role in shaping the market dynamics. For instance, the United States is the largest producer and consumer of meat, with its vast land area and advanced farming infrastructure. On the other hand, Canada has a smaller population and is heavily reliant on imports, leading to different pricing and distribution strategies. Moreover, cultural preferences also shape the market, with Americans favoring beef and pork, while Canadians consume more poultry. Additionally, strict regulatory standards for meat production and labeling in the United States create a competitive environment for meat producers, emphasizing the need for transparency and food safety measures.

Underlying macroeconomic factors: The Meat Market within The Food market in North America is heavily influenced by macroeconomic factors such as global economic conditions, national economic stability, fiscal policies, and other financial indicators. For instance, countries with strong economic growth and stable financial policies tend to have a higher demand for meat products, leading to increased market performance. Additionally, factors such as population growth, changing dietary preferences, and fluctuations in commodity prices can also impact the market in this region. Furthermore, government initiatives to promote sustainable and ethical practices in the meat industry are also shaping market dynamics.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

In the past, many cultures considered meat a luxury that could only be enjoyed on special occasions or certain days of the week, while today it is a staple that can be found in nearly all restaurants and many kitchens all over the world. The market value of the meat industry is expected to rise from 897.5 billion U.S. dollars in 2021 to over 1.3 trillion dollars by 2027. In 2022, the United States saw the highest revenue from meat products and sausages, over five billion U.S. dollars more than the second largest meat market in the world, Germany with a revenue of over 33.6 billion U.S. dollars. France, Russia, and Mexico are finishing the top five countries with the biggest revenue from processed meats.