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Baby Snacks & Others - North America

North America
  • Revenue in the Baby Snacks & Others market amounts to US$380.60m in 2024. The market is expected to grow annually by 5.05% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$806m in 2024).
  • In relation to total population figures, per person revenues of US$0.75 are generated in 2024.
  • In the Baby Snacks & Others market, volume is expected to amount to 18.87m kg by 2029. The Baby Snacks & Others market is expected to show a volume growth of 3.2% in 2025.0.
  • The average volume per person in the Baby Snacks & Others market is expected to amount to 0.0kg in 2024.

Definition:

Baby snacks are defined as food products that are easy for infants and young children to chew and swallow. They are often made with simple, wholesome ingredients that provide a balanced supply of nutrients. The Others category includes baby food types that are not covered elsewhere, such as baby desserts.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Puffs and snack bars such as Happy Baby Organics Superfood Puffs, Kiddylicious Fruity Puffs, and Kiddylicious Juicy Fruit Bars
  • Biscuits such as Happy Baby Organics Teethers
  • Dried fruit and vegetable snacks
  • Melts such as Kiddylicious Smoothie Melts
  • Baked snacks
  • Baby dessert, such as baby yogurt and baby pudding

Out-Of-Scope

  • Baby cereals, such as Nestlé Cerelac
  • Prepared baby food, such as HiPP baby food jars
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Snacks & Others market in North America has seen minimal growth due to factors such as low consumer awareness, lack of innovation, and stiff competition from established brands. However, with increasing health consciousness and rising demand for organic options, the market is expected to witness a moderate growth in the coming years.

Customer preferences:
In North America, the Baby Snacks & Others Market of the Baby Food Market within The Food market is experiencing a rise in demand for organic and natural options, as consumers become more health-conscious and seek out cleaner ingredient labels. Additionally, there has been a shift towards customizable and personalized baby food options, catering to individual dietary restrictions and preferences. This trend is driven by a growing awareness of the importance of early childhood nutrition and the desire to provide the best possible food for babies.

Trends in the market:
In North America, the Baby Snacks & Others Market of the Baby Food Market is seeing a surge in demand for organic and natural baby food options. Parents are becoming more health-conscious and are looking for products with clean labels and minimal additives. This trend is expected to continue, with a focus on sustainability and environmentally-friendly practices. Industry stakeholders will need to adapt to these changing consumer preferences and invest in innovative and eco-friendly packaging solutions to stay competitive in the market.

Local special circumstances:
In North America, the Baby Snacks & Others Market of the Baby Food Market is heavily influenced by the cultural trend towards healthy and organic snacks for infants and toddlers. This can be attributed to the increasing awareness of the importance of nutrition in early childhood development. Additionally, strict regulations on food labeling and safety have also played a role in shaping the market. In contrast, the Baby Snacks & Others Market in Europe is more driven by convenience and on-the-go snacking options, reflecting the busy lifestyles of parents in the region.

Underlying macroeconomic factors:
The Baby Snacks & Others Market of the Baby Food Market within The Food market is greatly impacted by macroeconomic factors such as consumer spending, population growth, and changing dietary preferences. In North America, the market is driven by the increasing demand for healthy and convenient snacks for babies, as well as the growing population of working mothers. Additionally, government initiatives promoting healthy eating habits and rising disposable incomes are also contributing to market growth. However, economic uncertainties and fluctuations in food prices may hinder market expansion in the region. Overall, favorable economic conditions and changing consumer preferences are expected to drive the growth of the Baby Snacks & Others Market in North America.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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