Fresh Meat - Guatemala

Guatemala

Highlights

Revenue in the Fresh Meat market amounts to US$4.35bn in 2024. The market is expected to grow annually by 8.94% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$261bn in 2024).
In relation to total population figures, per person revenues of US$237.00 are generated in 2024.
In the Fresh Meat market, volume is expected to amount to 700.30m kg by 2029. The Fresh Meat market is expected to show a volume growth of 6.0% in 2025.0.
The average volume per person in the Fresh Meat market is expected to amount to 30.5kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fresh Meat market in Guatemala is facing subdued growth, impacted by factors such as increasing competition among sub-markets, consumer preference for alternative protein sources, and economic instability. Despite this, the convenience of online shopping and growing health consciousness may drive growth in the future.

Customer preferences: With a growing focus on health and wellness, consumers in Guatemala are increasingly turning to fresh, organic meat options. This trend is driven by a desire for healthier, more natural food choices, as well as concerns about the environmental impact of factory-farmed meat. Additionally, the rise of e-commerce and online grocery shopping has made it easier for consumers to access a wider variety of fresh meat products, including niche and specialty options. As the population becomes more health-conscious and environmentally aware, the demand for fresh meat is expected to continue on an upward trajectory.

Trends in the market: In Guatemala, the Fresh Meat Market of the Meat Market within The Food market is experiencing a shift towards more sustainable and locally sourced meat options. This trend is driven by consumer demand for ethically produced meat and concerns over the environmental impact of large-scale meat production. Additionally, there is a growing interest in alternative meats, such as plant-based and lab-grown options. These trends indicate a potential shift towards a more diverse and sustainable meat market in Guatemala, which could have significant implications for industry stakeholders who will need to adapt to meet changing consumer preferences.

Local special circumstances: In Guatemala, the Fresh Meat Market of the Meat Market within The Food market is heavily influenced by the country's rich agricultural resources and traditional food culture. This leads to a strong demand for locally sourced, fresh meat products. Additionally, the market is heavily regulated by the government, with strict food safety regulations in place. This has led to the growth of certified organic and sustainable meat options, catering to the increasing demand for healthy and environmentally friendly products. These unique factors in Guatemala set it apart from other markets, shaping the market dynamics and consumer preferences.

Underlying macroeconomic factors: The Fresh Meat Market of the Meat Market within The Food market in Guatemala is greatly impacted by macroeconomic factors such as economic stability, consumer spending patterns, and government policies. With the country's strong economic growth and increasing disposable income, there is a growing demand for high-quality, nutritious food products, including fresh meat. Additionally, the government's efforts to improve food safety regulations and promote sustainable agriculture practices have also positively contributed to the market's growth. However, factors such as fluctuations in global commodity prices and currency exchange rates can also affect the market's performance. Moreover, the COVID-19 pandemic has brought about significant disruptions in the supply chain and consumer behavior, which have further impacted the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.