Meat - Bulgaria | Statista Market Forecast

Revenue in the Meat market amounts to US$2.25bn in 2024. The market is expected to grow annually by 4.98% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$273bn in 2024).
In relation to total population figures, per person revenues of US$340.20 are generated in 2024.
In the Meat market, volume is expected to amount to 288.40m kg by 2029. The Meat market is expected to show a volume growth of 2.7% in 2025.0.
The average volume per person in the Meat market is expected to amount to 38.9kg in 2024.

Definition:

The Meat market covers animal (both domestic and wild) and non-animal meat that are bought and consumed for nutrient-based purposes.

Structure:

The market consists of 3 different submarkets:

The Fresh Meat market covers meat from both domestic and wild animals that are fresh, chilled, or frozen. This market is divided into five submarkets: beef & veal, pork, mutton & goat, poultry, and other fresh meat.
The Processed Meat market covers all types of meat that has been dried, salted, brined, or smoked. This segment is divided into three subsegments: cold & roast meat products, ham & bacon, sausages.
The Meat Substitutes market covers meat-replacement food items created from vegetarian or vegan components.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

Fresh Meat
Processed Meat
Meat Substitutes

Meat-based ready-to-eat meals
Out-of-home consumption

The Meat Market in Bulgaria has been experiencing slow growth, influenced by factors such as consumer preferences for healthier food options, increasing popularity of vegetarian and vegan diets, and the rise of alternative protein sources. The sub-markets of Fresh Meat, Processed Meat, and Meat Substitutes each play a role in shaping the overall market, with various challenges and opportunities impacting their individual growth rates.

Customer preferences: The demand for plant-based meat alternatives has been steadily increasing in Bulgaria, as consumers become more health-conscious and environmentally aware. This trend is driven by the growing popularity of vegetarian and vegan diets, as well as concerns over animal welfare and sustainability. In addition, the rise of e-commerce and online grocery shopping has made it easier for consumers to access a wider variety of meat-free options. This shift towards plant-based alternatives reflects a changing mindset towards meat consumption and a desire for more sustainable and ethical food choices.

Trends in the market: In Bulgaria, the Meat Market within The Food market industry is witnessing a rise in demand for organic and locally sourced meat products. This trend is driven by the increasing consumer awareness of health and sustainability issues. The trajectory of this trend shows a potential shift towards more sustainable and ethical practices within the industry. This has significant implications for industry stakeholders, as they may need to adapt their production processes and marketing strategies to meet consumer demands. Additionally, this trend could potentially lead to a more competitive market, with new players entering the industry to cater to the growing demand for organic and locally sourced meat products.

Local special circumstances: In Bulgaria, the Meat Market within The Food market is heavily influenced by the country's rich history and traditional cuisine. The consumption of meat, particularly pork and lamb, is deeply embedded in Bulgarian culture. Additionally, the country's geographic location and climate make it ideal for rearing livestock, leading to a strong supply of locally sourced meat. Furthermore, the strict regulations surrounding food safety and animal welfare in Bulgaria contribute to the high quality of meat products, making it a sought-after market for both domestic and international consumers.

Underlying macroeconomic factors: The Meat Market within The Food market in Bulgaria is heavily influenced by macroeconomic factors such as consumer spending, economic growth, and government policies. As the country experiences economic growth and an increase in disposable income, consumers have more purchasing power and are likely to spend more on meat products. Additionally, government policies such as trade agreements and import/export regulations can impact the availability and prices of meat in the market. Other factors such as inflation, currency exchange rates, and consumer preferences also play a significant role in shaping the performance of the Meat Market in Bulgaria.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

In the past, many cultures considered meat a luxury that could only be enjoyed on special occasions or certain days of the week, while today it is a staple that can be found in nearly all restaurants and many kitchens all over the world. The market value of the meat industry is expected to rise from 897.5 billion U.S. dollars in 2021 to over 1.3 trillion dollars by 2027. In 2022, the United States saw the highest revenue from meat products and sausages, over five billion U.S. dollars more than the second largest meat market in the world, Germany with a revenue of over 33.6 billion U.S. dollars. France, Russia, and Mexico are finishing the top five countries with the biggest revenue from processed meats.