Processed & Frozen Fruits - New Zealand

  • New Zealand
  • Revenue in the Processed & Frozen Fruits market amounts to US$119.80m in 2024. The market is expected to grow annually by 3.47% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$10,080m in 2024).
  • In relation to total population figures, per person revenues of US$22.74 are generated in 2024.
  • In the Processed & Frozen Fruits market, volume is expected to amount to 15.38m kg by 2029. The Processed & Frozen Fruits market is expected to show a volume growth of 2.5% in 2025.
  • The average volume per person in the Processed & Frozen Fruits market is expected to amount to 2.7kg in 2024.

Key regions: Philippines, Canada, India, China, United States

 
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Analyst Opinion

The Processed & Frozen Fruits Market in New Zealand is facing minimal growth rate due to several factors such as slow adoption of digital technologies, lack of health awareness among consumers, and limited convenience offered by online health services. Despite being a subset of the larger Fruits & Nuts Market within The Food market, the growth of this market is being impacted by these challenges.

Customer preferences:
As consumers become more health-conscious, there is a growing demand for convenient and nutritious options in the Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market. This has led to the emergence of new products such as freeze-dried fruits and fruit smoothie mixes. Additionally, there is a trend towards organic and sustainably sourced options, driven by a growing awareness of environmental issues and a desire for clean and ethical products.

Trends in the market:
In New Zealand, the Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market is experiencing a surge in demand for organic and natural products. This is driven by consumers' increasing awareness of the health benefits of clean label food and the desire for sustainable and ethical food choices. As a result, industry players are investing in innovative processing techniques and sustainable sourcing practices to meet this demand. This trend is expected to continue, with potential implications for suppliers, retailers, and consumers in terms of availability, pricing, and product differentiation.

Local special circumstances:
In New Zealand, the Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market is heavily influenced by the country's strict regulations on food safety and labeling. Additionally, the country's geographical location and climate allow for the production of high-quality, organic fruits, making it a desirable market for health-conscious consumers. The market is also driven by the country's strong export business, with a focus on sustainable and environmentally friendly practices. These factors contribute to the overall growth and success of the Processed & Frozen Fruits Market in New Zealand.

Underlying macroeconomic factors:
The Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market in New Zealand is affected by several macroeconomic factors. These include global economic trends, national economic health, fiscal policies, and financial indicators that impact market performance. For instance, the increasing demand for healthy and convenient food options in the global market is driving the growth of the processed and frozen fruit market. In New Zealand, favorable economic conditions and a growing focus on healthy eating habits have also contributed to the market's growth. Additionally, government initiatives to promote exports and investments in infrastructure have further boosted market growth in the country. However, fluctuations in exchange rates, changing consumer preferences, and trade policies can impact the market's growth and performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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