Fruits & Nuts - Gambia

Gambia

Highlights

Revenue in the Fruits & Nuts market amounts to US$93.36m in 2024. The market is expected to grow annually by 8.98% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$135bn in 2024).
In relation to total population figures, per person revenues of US$32.85 are generated in 2024.
In the Fruits & Nuts market, volume is expected to amount to 37.21m kg by 2029. The Fruits & Nuts market is expected to show a volume growth of 5.2% in 2025.0.
The average volume per person in the Fruits & Nuts market is expected to amount to 10.9kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Fruits & Nuts Market in Gambia is experiencing subdued growth, influenced by factors such as limited agricultural infrastructure, seasonal availability of fresh produce, and fluctuating consumer demand for processed options, impacting overall market expansion.

Customer preferences: Consumers in Gambia are increasingly prioritizing health and wellness, driving a shift towards fresh fruits and nuts as part of their diets. This trend is influenced by a growing awareness of nutritional benefits, particularly among younger demographics who are more health-conscious. Additionally, urbanization is leading to changes in dietary preferences, with a rising demand for convenient, ready-to-eat fruit snacks. Cultural celebrations are also promoting the consumption of traditional nuts, enhancing their visibility in the market and fostering a blend of modern and traditional eating habits.

Trends in the market: In Gambia, the Fruits & Nuts market is experiencing a notable shift towards organic and locally sourced products, as consumers become more discerning about food origins and environmental impacts. This trend is fostering a demand for sustainable farming practices, which not only supports local farmers but also enhances product quality. Moreover, the rise of social media is influencing younger consumers to share their healthy lifestyle choices, increasing the visibility of fruit and nut-based recipes. For industry stakeholders, these trends present opportunities for innovation in product offerings and marketing strategies that align with health-conscious consumer preferences.

Local special circumstances: In Gambia, the Fruits & Nuts market is shaped by the country's rich biodiversity and favorable climate, which support the cultivation of a variety of indigenous fruits and nuts. Cultural traditions emphasizing communal sharing of food further enhance the market, as families prioritize fresh and locally sourced produce. Additionally, regulatory initiatives promoting organic farming are gaining traction, encouraging sustainable practices among farmers. These local factors foster a unique market environment where health-conscious consumers increasingly seek out traditional, nutrient-rich products, driving demand and innovation.

Underlying macroeconomic factors: The Fruits & Nuts market in Gambia is significantly influenced by macroeconomic factors such as national economic stability, agricultural policies, and global trade dynamics. Gambia's economic health, characterized by fluctuations in GDP and inflation rates, impacts consumer purchasing power and demand for fresh produce. Favorable fiscal policies supporting agriculture and investments in infrastructure enhance market accessibility and efficiency. Additionally, global trends, including rising demand for organic and sustainable products, align with local production capabilities, encouraging exports. These interconnected factors shape a market dynamic where local farmers can thrive amidst growing international interest in Gambian fruits and nuts.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.