Convenience Food - Cuba

  • Cuba
  • Revenue in the Convenience Food market amounts to US$778.00m in 2024. The market is expected to grow annually by 4.57% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$154bn in 2024).
  • In relation to total population figures, per person revenues of US$69.63 are generated in 2024.
  • In the Convenience Food market, volume is expected to amount to 170.30m kg by 2029. The Convenience Food market is expected to show a volume growth of 2.3% in 2025.
  • The average volume per person in the Convenience Food market is expected to amount to 13.9kg in 2024.

Key regions: Canada, China, Spain, Japan, Philippines

 
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Analyst Opinion

The Convenience Food Market in Cuba is currently experiencing minimal growth, influenced by factors such as limited access to technology and consumer preference for traditional food options. However, the Ready-to-Eat Meals and Soups sub-markets show potential for growth due to the convenience they offer in an increasingly busy lifestyle. Additionally, the rising health consciousness among consumers may drive demand for healthier convenience food options. Overall, the Convenience Food Market in Cuba is projected to see steady growth in the coming years.

Customer preferences:
As Cuban society becomes more urbanized and fast-paced, there has been a growing demand for convenience food options. This trend is driven by changing consumer lifestyles and the need for quick and easy meals that fit into busy schedules. Additionally, the influence of Western culture and dietary habits has also led to a rise in the consumption of processed and packaged convenience foods. This shift towards convenience food presents opportunities for companies to innovate and cater to the evolving tastes and preferences of Cuban consumers.

Trends in the market:
In Cuba, the Convenience Food Market within The Food market is experiencing a shift towards healthier options, driven by increasing health consciousness among consumers. This trend is expected to continue as the government encourages a healthier lifestyle and promotes domestic production of nutritious foods. Additionally, there is a growing demand for convenience foods that cater to dietary restrictions, such as gluten-free or vegan options. This presents opportunities for industry stakeholders to innovate and diversify their product offerings to meet changing consumer preferences. However, there may also be challenges in meeting the demand for healthier and specialized options, as well as potential implications for traditional convenience food products. Companies may need to adapt their production processes and supply chains to keep up with these trends and maintain competitiveness in the market.

Local special circumstances:
In Cuba, the Convenience Food Market within The Food market has been greatly influenced by the country's unique political and economic circumstances. Due to the government's control over food distribution, there is a scarcity of imported goods, leading to a reliance on local and homemade convenience food options. Additionally, the country's strong cultural emphasis on family and community has also played a role in the popularity of small, family-run convenience food businesses. These factors have created a distinct market dynamic in Cuba, setting it apart from other markets in the region.

Underlying macroeconomic factors:
The Convenience Food Market within The Food market is heavily impacted by macroeconomic factors such as consumer spending power, inflation rates, and trade policies. Countries with a stable economy and higher disposable income levels tend to have a higher demand for convenience food products. In contrast, countries with a struggling economy and high inflation rates tend to have a lower demand for such products. Additionally, trade policies and regulations can also significantly impact the import and export of convenience food, affecting market growth and competition. Overall, the macroeconomic climate of a country plays a crucial role in determining the success of the Convenience Food Market within The Food market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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