Pasta - G7 | Statista Market Forecast

Pasta - G7

Highlights

Revenue in the Pasta market amounts to US$34.65bn in 2024. The market is expected to grow annually by 4.31% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$28bn in 2024).
In relation to total population figures, per person revenues of US$44.52 are generated in 2024.
In the Pasta market, volume is expected to amount to 11.45bn kg by 2029. The Pasta market is expected to show a volume growth of 1.9% in 2025.0.
The average volume per person in the Pasta market is expected to amount to 13.1kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Pasta Market within the Bread & Cereal Products Market in G7 is experiencing negligible growth, due to various factors such as changing consumer preferences, increasing competition, and fluctuating raw material prices. Despite these challenges, the convenience and versatility of pasta continue to drive its demand.

Customer preferences: The growing trend of healthy eating and clean label products has led to an increase in demand for organic and gluten-free pasta options. This is driven by consumer preferences for natural and sustainable ingredients, as well as the rise in gluten intolerance and celiac disease. Furthermore, the popularity of plant-based diets and vegetarianism has also contributed to the growth of the pasta market, with consumers seeking healthier and more environmentally friendly options.

Trends in the market: In the G7 countries, the Pasta Market of the Bread & Cereal Products Market within The Food market is experiencing a surge in demand for gluten-free and plant-based pasta options. This trend is driven by a growing health consciousness among consumers and a desire for more environmentally-friendly food choices. As a result, there has been an increase in product innovation and partnerships between traditional pasta manufacturers and plant-based food companies. This trajectory is expected to continue, with potential implications including a shift towards more sustainable and diverse pasta options, as well as potential disruptions for traditional pasta brands.

Local special circumstances: In Italy, the Pasta Market of the Bread & Cereal Products Market within The Food market has deep cultural roots, with pasta being a staple food for centuries. The country's diverse landscape and regional variations have given rise to a wide variety of pasta shapes and dishes, catering to different tastes and preferences. Additionally, strict regulations on the production and labeling of pasta products have ensured high quality and authenticity. This unique blend of tradition and regulation has contributed to the strong and stable demand for pasta in the Italian market.

Underlying macroeconomic factors: The Pasta Market of the Bread & Cereal Products Market within The Food market is heavily influenced by macroeconomic factors such as changing consumer preferences, government policies, and economic stability. Countries with strong economic growth and stable fiscal policies tend to see higher demand for pasta products as consumers have more disposable income. Additionally, global economic trends can also impact the market, as fluctuations in exchange rates and trade policies can affect the cost of raw materials and ultimately the price of pasta products. Furthermore, national economic health and investment in infrastructure also play a role in market growth, as countries with well-developed transportation and distribution systems tend to have a more robust pasta market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.