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  4. Bread & Cereal Products

Bread - G7

G7
  • Revenue in the Bread market amounts to US$102.00bn in 2024. The market is expected to grow annually by 2.46% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$80bn in 2024).
  • In relation to total population figures, per person revenues of US$131.00 are generated in 2024.
  • In the Bread market, volume is expected to amount to 27.10bn kg by 2029. The Bread market is expected to show a volume growth of 0.6% in 2025.0.
  • The average volume per person in the Bread market is expected to amount to 33.9kg in 2024.

Definition:

The Bread market covers staple items made by mixing one or more types of flour, wet ingredients, and leavening ingredients, and then baking it until it becomes firm and dry. Bread is available in a variety of shapes and flavors. Popular types of bread include white, whole wheat, and sourdough.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Bread of all types of grain is included (wheat bread, whole wheat bread, brown bread, spelt bread, cornbread, yeast bread, sourdough, rice bread, gluten-free bread, raisin/fruit bread)
  • Fresh bread, frozen bread
  • Flatbread (Tortillas), bread rolls and sliced bread (toasted bread)
  • Bagels, Ciabatta, Baguette
  • Injera, Bao Buns, Panini, Naan, Pita, English Muffin

Out-Of-Scope

  • Pastry and other bakery goods
  • Gingerbread
  • Crackers
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Bread market in the G7 Food market is experiencing slow growth due to factors such as the increasing popularity of alternative breakfast options and the preference for healthier food choices. This has resulted in a negligible growth rate for the Bread & Cereal Products market. However, convenience and convenience-driven consumers continue to drive some growth within the market.

Customer preferences:
As more consumers become health-conscious, there is a growing trend towards natural and organic bread products. This is driven by a desire for cleaner and healthier food options, as well as a shift towards sustainable and environmentally-friendly choices. Additionally, there is a rising demand for gluten-free and grain-free bread options, catering to the increasing number of individuals with dietary restrictions or preferences.

Trends in the market:
In recent years, the Bread Market of the Bread & Cereal Products Market within The Food market has seen a rise in demand for artisanal and specialty breads, as consumers become increasingly interested in unique and high-quality products. This trend is expected to continue as consumers prioritize health and wellness, seeking out breads made with whole grains and natural ingredients. Additionally, there is a growing demand for gluten-free and plant-based options, reflecting changing dietary preferences. These trends present opportunities for industry players to differentiate themselves and cater to evolving consumer tastes. However, it also poses challenges for traditional bread manufacturers to adapt to these changing preferences and remain competitive in the market. As such, it is crucial for industry stakeholders to closely monitor and respond to these trends in order to stay relevant and meet consumer demands.

Local special circumstances:
In Japan, the Bread Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's unique food culture and preferences. Traditional Japanese baked goods, such as mochi bread and melon pan, are highly sought after by consumers. Additionally, strict regulations on food labeling and safety standards have shaped the market, with an emphasis on quality and freshness. These factors have led to a strong demand for artisanal breads and locally-sourced ingredients.

Underlying macroeconomic factors:
The Bread Market of the Bread & Cereal Products Market within The Food market is impacted by macroeconomic factors such as consumer spending power, population growth, and government policies. Countries with high consumer spending power and a growing population are likely to see an increase in demand for bread and cereal products, leading to market growth. Additionally, government policies that promote healthy eating habits and support the food industry can also positively influence market performance. On the other hand, economic downturns and fluctuations in currency exchange rates can have a negative impact on market growth, as consumers may cut back on non-essential food purchases. Overall, the stability and growth of the global economy play a crucial role in the performance of the Bread Market within The Food market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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