Baby Food - Kuwait

  • Kuwait
  • Revenue in the Baby Food market amounts to US$116.10m in 2024. The market is expected to grow annually by 2.38% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$19,990m in 2024).
  • In relation to total population figures, per person revenues of US$23.53 are generated in 2024.
  • In the Baby Food market, volume is expected to amount to 4.34m kg by 2029. The Baby Food market is expected to show a volume growth of 0.7% in 2025.
  • The average volume per person in the Baby Food market is expected to amount to 0.8kg in 2024.

Key regions: Canada, United Kingdom, Japan, United States, Spain

 
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Analyst Opinion

The Baby Food market in Kuwait is experiencing slow growth due to factors such as declining birth rates and stricter regulations on marketing towards infants. However, increasing health awareness among parents and the convenience of online shopping may drive growth in sub-markets such as Prepared Baby Food and Baby Snacks. The overall growth rate is expected to remain negligible, but technological advancements and shifting consumer preferences towards organic and natural products may impact the market in the future.

Customer preferences:
As Kuwaiti families continue to prioritize convenience and quality in their food choices, there has been a noticeable shift towards organic and natural baby food products. This trend is influenced by a growing awareness of the importance of healthy eating and a desire to provide the best for their children. Additionally, the rise in dual-income households and the increasing number of working mothers have led to a greater demand for ready-to-eat and on-the-go baby food options. This has also resulted in a rise in online shopping for baby food, as busy parents look for convenient ways to purchase these products.

Trends in the market:
In Kuwait, the Baby Food Market within The Food market is experiencing a surge in demand for organic and natural baby food products. This trend is driven by growing health consciousness among parents and a desire for safer and healthier options for their children. In addition, there is a rising trend of online shopping for baby food products, as busy parents seek convenience and ease of access. This trajectory is likely to continue, with potential implications for industry stakeholders such as increased competition and the need for innovative and differentiated products to cater to changing consumer preferences.

Local special circumstances:
In Kuwait, the Baby Food Market is heavily influenced by the country's high economic growth, which has led to an increase in disposable income and a growing population of working mothers. This has resulted in a demand for convenient and nutritious baby food options, such as ready-to-eat meals and organic products. Additionally, Kuwait has strict regulations for food safety and labeling, making it a trustworthy market for parents seeking high-quality baby food products. The country's cultural preference for traditional and homemade food also presents opportunities for local and international brands to cater to this segment.

Underlying macroeconomic factors:
The Baby Food Market in Kuwait is heavily influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other financial indicators. The market is expected to see growth due to favorable economic conditions, such as a stable economy and rising disposable incomes. Additionally, the government's focus on promoting healthy eating habits and investing in healthcare infrastructure is expected to drive market growth. However, factors such as fluctuating oil prices and political instability may have a negative impact on market performance. The increasing demand for organic and natural baby food products is also a key trend influencing the market in Kuwait.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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