Breakfast Cereals - Kuwait

  • Kuwait
  • Revenue in the Breakfast Cereals market amounts to US$29.38m in 2024. The market is expected to grow annually by 3.88% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (US$22,530m in 2024).
  • In relation to total population figures, per person revenues of US$6.75 are generated in 2024.
  • In the Breakfast Cereals market, volume is expected to amount to 5.41m kg by 2029. The Breakfast Cereals market is expected to show a volume growth of 1.2% in 2025.
  • The average volume per person in the Breakfast Cereals market is expected to amount to 1.2kg in 2024.

Key regions: Canada, United States, Russia, India, Spain

 
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Analyst Opinion

The Breakfast Cereals market in Kuwait is experiencing minimal growth, influenced by factors such as low consumer awareness and limited availability of online services. Despite this, the Bread & Cereal Products market within The Food market remains stable due to the country's strong cultural preference for traditional breakfast options.

Customer preferences:
Consumers in Kuwait are becoming more health-conscious and are seeking breakfast cereals that are high in protein and fiber, and low in sugar and artificial ingredients. This trend is driven by a growing awareness of the importance of a nutritious breakfast and the desire to maintain a healthy lifestyle. Additionally, with the rise of busy lifestyles and a growing working population, on-the-go breakfast options such as cereal bars and single-serving cereal packs are gaining popularity. This shift towards convenient and healthy breakfast options is expected to continue driving the growth of the Breakfast Cereals Market in Kuwait.

Trends in the market:
In Kuwait, the Breakfast Cereals market is experiencing a shift towards healthier options, with consumers increasingly seeking out low-sugar, high-fiber and gluten-free options. This aligns with the global trend of health-consciousness and demand for convenient breakfast options. The market is also seeing an increase in online sales, as consumers prefer to shop from the comfort of their homes. This trend is likely to continue, with the rise of e-commerce and convenience being key drivers. Industry stakeholders should capitalize on these trends by diversifying their product offerings and investing in online platforms.

Local special circumstances:
In Kuwait, the Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market is influenced by the country's cultural and religious customs. As Kuwait is a predominantly Muslim country, there is a high demand for halal-certified breakfast cereals. Additionally, the growing health consciousness among Kuwaiti consumers has led to a rise in demand for organic and gluten-free breakfast cereal options. The country's small population and limited local production also make it heavily reliant on imports for its breakfast cereal supply.

Underlying macroeconomic factors:
The Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market in Kuwait is influenced by macroeconomic factors such as consumer spending, population growth, and dietary trends. As the economy of Kuwait continues to grow, consumers have more disposable income to spend on convenient and healthy breakfast options, leading to an increase in demand for breakfast cereals. Additionally, with a growing population and an increasing focus on health and wellness, there is a shift towards healthier breakfast options, driving the demand for breakfast cereals. Furthermore, government initiatives to promote healthy eating and the availability of a wide range of breakfast cereal options are contributing to the growth of the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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