Baby Snacks & Others - ASEAN

ASEAN

Highlights

Revenue in the Baby Snacks & Others market amounts to US$99.74m in 2024. The market is expected to grow annually by 9.04% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$806m in 2024).
In relation to total population figures, per person revenues of US$0.14 are generated in 2024.
In the Baby Snacks & Others market, volume is expected to amount to 6.04m kg by 2029. The Baby Snacks & Others market is expected to show a volume growth of 7.2% in 2025.0.
The average volume per person in the Baby Snacks & Others market is expected to amount to 0.0kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Baby Snacks & Others Market in the ASEAN region has shown minimal growth due to factors such as declining birth rates and the increasing popularity of homemade baby food. This has led to a slower growth rate in the overall Baby Food Market, with consumers opting for more natural and affordable options for their babies.

Customer preferences: As parents become more health-conscious and aware of the importance of nutrition for their children, there is a growing demand for organic and all-natural baby snacks and other food products. This trend is driven by a desire for cleaner and healthier options, as well as a shift towards sustainable and environmentally-friendly choices. Additionally, with the rise of e-commerce and online shopping, there is a growing preference for convenient and easily accessible baby food options, especially among busy urban parents.

Trends in the market: In the ASEAN region, the Baby Snacks & Others Market of the Baby Food Market within The Food market is experiencing a surge in demand for organic and natural products. This trend is driven by a growing awareness among parents about the importance of healthy and sustainable food options for their children. As a result, there has been a rise in the availability of organic and natural baby snacks and other food products in the market. This trend is expected to continue, with consumers becoming more health-conscious and seeking out products with clean and transparent labels. This presents a significant opportunity for industry stakeholders to tap into the growing demand for organic and natural baby food products in the ASEAN region.

Local special circumstances: In ASEAN countries, the Baby Snacks & Others Market of the Baby Food Market within The Food market is influenced by unique local factors. For instance, in Indonesia, there is a growing trend towards organic and natural baby food products, driven by the country's agricultural landscape and cultural preference for natural ingredients. In Malaysia, there is a strong demand for halal-certified baby food products due to the majority Muslim population. In Thailand, government regulations for baby food packaging and labeling have a significant impact on the market, creating opportunities for innovative packaging solutions.

Underlying macroeconomic factors: The Baby Snacks & Others Market of the Baby Food Market within The Food market is impacted by macroeconomic factors such as consumer spending patterns, population growth, and changing lifestyles. Countries with high disposable incomes and a growing middle class are witnessing a rise in demand for convenient and healthy baby snacks. On the other hand, economic slowdowns and currency fluctuations can affect purchasing power and consumer preferences, leading to fluctuations in market growth. Furthermore, increasing urbanization and working mothers are driving the demand for on-the-go and ready-to-eat baby snacks, as well as premium and organic options.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.