The soccer ticket sales market in Egypt has been facing a stagnant growth rate, due to several factors such as the decline in attendance at live games, the rising popularity of live streaming options, and the lack of interest in the national teams performance. Despite these challenges, the market is still driven by the diehard fans and the convenience of online ticket purchases.
Customer preferences: One notable shift in consumer preferences in the Soccer Ticket Sales Market in Egypt is the growing popularity of online ticket purchases. This trend is driven by the convenience and ease of purchasing tickets from the comfort of ones own home. Additionally, with the increasing use of mobile technology, consumers are also turning towards mobile ticketing apps, providing a seamless and hassle-free experience. This shift towards digital ticketing also allows for easier tracking and management of ticket sales, leading to better data insights for businesses.
Trends in the market: In Egypt, the Soccer Ticket Sales Market is experiencing a shift towards online sales channels, with many clubs and leagues offering digital ticketing options to cater to the increasingly digital-savvy population. This trend is expected to continue, with the rise of mobile ticketing apps and digital platforms for fan engagement. This has significant implications for stakeholders, as it presents new revenue opportunities and enables smoother and more efficient ticketing processes. Additionally, it allows for better data collection and analysis to improve marketing strategies and enhance the overall fan experience.
Local special circumstances: In Egypt, the Soccer Ticket Sales Market has unique geographical circumstances that affect market dynamics. The countrys large population, concentrated in urban centers, creates a high demand for soccer matches. The rich soccer culture of the country, with local leagues and popular national teams, also contributes to the robust ticket sales. Additionally, the governments support for the sport, including investments in infrastructure and promotion of local teams, plays a significant role in sustaining the market. These factors make Egypt a particularly lucrative market for soccer ticket sales compared to other markets in the region.
Underlying macroeconomic factors: The Soccer Ticket Sales Market of the Soccer Market within the Sports Market is affected by macroeconomic factors such as consumer spending power, economic stability, and government policies. In countries with high levels of disposable income and a stable economy, consumers are more likely to spend on leisure activities like attending soccer games and purchasing tickets. Additionally, policies and regulations related to ticket pricing and distribution can have a significant impact on market performance. For instance, countries with strict price controls or limited distribution channels may experience decreased ticket sales and revenue compared to those with a more liberal market approach.
Data coverage:
The data encompasses B2C revenues. Figures are based on ticket spending. All monetary figures refer to consumer spending on goods in the respective segment, which can be online and offline.Modeling approach / Market size:
Market sizes are determined through a combination of bottom-up and top-down approaches, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per ticket, price on sport goods). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, number of internet users, and internet consumption. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function or linear forecasting, as it fits the development of either strong growing markets or more sophistacted and saturated markets, such as soccer in Europe.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). We also account for the different cycles of international tournaments, such as world cups or continent cups. Consumer Insights data is reweighted for representativeness.
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