Key regions: Japan, Germany, South Korea, China, Asia
The Mobile Games market in United Arab Emirates has been experiencing significant growth in recent years, driven by customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors.
Customer preferences: In United Arab Emirates, there is a strong preference for mobile games among the population. The country has one of the highest smartphone penetration rates in the region, with a large number of people owning smartphones. This has created a huge potential market for mobile games, as people are increasingly using their smartphones for entertainment purposes. Additionally, the population in United Arab Emirates is relatively young, with a high percentage of tech-savvy individuals who are eager to explore new mobile gaming experiences.
Trends in the market: One of the key trends in the Mobile Games market in United Arab Emirates is the rise of multiplayer and social gaming. People in the country are increasingly looking for interactive and social gaming experiences that allow them to connect with friends and other players. This has led to the popularity of multiplayer mobile games, where players can compete or cooperate with each other in real-time. Additionally, mobile games with social features, such as in-game chat and leaderboards, are gaining traction among the population. Another trend in the market is the increasing popularity of augmented reality (AR) and virtual reality (VR) games. AR and VR technologies are becoming more accessible and affordable, allowing game developers to create immersive and realistic gaming experiences. This trend is particularly evident in United Arab Emirates, where people are eager to embrace new technologies and experiences.
Local special circumstances: United Arab Emirates has a vibrant and dynamic gaming community, with several gaming events and conventions taking place throughout the year. These events provide a platform for local game developers to showcase their work and connect with potential customers. The government is also supportive of the gaming industry, providing incentives and funding for local game development studios. This has created a conducive environment for the growth of the Mobile Games market in United Arab Emirates.
Underlying macroeconomic factors: The strong economic growth and high disposable income in United Arab Emirates have contributed to the growth of the Mobile Games market. People have more spending power to invest in mobile games and in-app purchases. Additionally, the country's robust infrastructure and high-speed internet connectivity have made it easier for people to access and download mobile games. In conclusion, the Mobile Games market in United Arab Emirates is experiencing significant growth due to customer preferences for mobile gaming, trends in the market such as multiplayer and social gaming, local special circumstances including a vibrant gaming community and government support, and underlying macroeconomic factors such as strong economic growth and high disposable income. The future of the Mobile Games market in United Arab Emirates looks promising, with continued growth expected in the coming years.
Data coverage:
The data encompasses B2C enterprises. Figures are based on the Video Games market. Digital video games are defined as fee-based video games distributed over the internet. These include online games, download games, mobile games, and gaming networks. All monetary figures refer to consumer spending on digital goods or subscriptions in the respective market. This spending factors in discounts, margins, and taxes.Modeling approach / market size:
The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.Forecasts:
We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.
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