Non-Alcoholic Drinks - EAEU | Statista Market Forecast

Revenue, at home (e.g., revenue generated in supermarkets and convenience stores) in the Non-Alcoholic Drinks market amounts to US$13.89bn in 2024.
Revenue, out-of-home (e.g., revenue generated in restaurants and bars) amounts to US$1.94bn in 2024.
Revenue, combined amounts to US$15.83bn in 2024.
The revenue, at home is expected to grow annually by 2.75% (CAGR 2024-2029).
In global comparison, most revenue, at home is generated United States (US$216bn in 2024).
In relation to total population figures, the average revenue per capita, at home of US$75.98 are generated in 2024.
In the Non-Alcoholic Drinks market, volume, at home is expected to amount to 25.52bn L by 2024.
Volume, out-of-home is expected to amount to 796.50m L in 2024.
Volume, combined is expected to amount to 26.32bn L in 2024.
The Non-Alcoholic Drinks market is expected to show a volume growth, at home of -2.2% in 2025.0.
The average volume per person, at home in the Non-Alcoholic Drinks market is expected to amount to 139.60L in 2024.

Definition:

The Non-Alcoholic Drinks market includes all beverages without alcohol. The beverages combined in this market are also often called liquid refreshment beverages (LRB). Not included are Hot Drinks, powdered drink mixes, and syrups.

Structure:

The Non-Alcoholic Drinks market consists of 4 markets:

Bottled Water includes carbonated and non-carbonated water which is sold in bottles or via water dispensers.
Soft Drinks covers water-based Non-Alcoholic Drinks, this market consists of Carbonated Soft Drinks, Non-Carbonated Soft Drinks, and Energy & Sports Drinks.
The Juices market consists of all types of bottled fruit and vegetable juices which contain 100% fruit and/or vegetable juice. The juices market is divided into Orange Juice, Apple Juice, Grapefruit Juice, Pineapple Juice, Grape Juice, and Other Juice, Juice Mixtures & Smoothies.
The Ready-to-Drink (RTD) Coffee & Tea market includes packaged coffee and tea beverages in liquid form, ready for consumption. This market is further split into Ready-to-Drink (RTD) Coffee and Ready-to-Drink (RTD) Tea.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per liter, as well as sales channels. Per capita figures refer to a country’s or region’s whole population.

The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Key players include The Coca-Cola Company, PepsiCo, Red Bull, Danone, and Keurig Dr Pepper.

Mineral Water
Soft Drinks
Fruit and vegetable juice

Hot Drinks
Powdered drink mixes and syrups (e.g. Post-Mix Drinks)

The Non-Alcoholic Drinks market in EAEU is experiencing significant growth and development, driven by changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors.

Customer preferences: Customers in the EAEU region are increasingly seeking healthier beverage options, which has led to a rise in the demand for non-alcoholic drinks. Health-conscious consumers are opting for beverages that are low in sugar, free from artificial additives, and contain natural ingredients. Additionally, there is a growing preference for functional beverages that offer specific health benefits, such as energy-boosting drinks, vitamin-enhanced beverages, and herbal infusions.

Trends in the market: One of the key trends in the Non-Alcoholic Drinks market in EAEU is the increasing popularity of plant-based beverages. Consumers are turning to alternatives to traditional dairy products, such as almond milk, soy milk, and oat milk. This trend is driven by a combination of factors, including health concerns, environmental sustainability, and dietary restrictions. Plant-based beverages are perceived as healthier and more eco-friendly options, making them a preferred choice among a growing segment of the population. Another significant trend in the market is the rise of functional beverages. These drinks are formulated to provide specific health benefits, such as improved digestion, enhanced immunity, or stress relief. Functional beverages often contain added vitamins, minerals, or herbal extracts, and are marketed as a convenient way to support overall well-being. This trend is fueled by a growing awareness of the importance of preventive healthcare and a desire for personalized nutrition.

Local special circumstances: The Non-Alcoholic Drinks market in EAEU is influenced by local cultural preferences and traditions. For example, traditional herbal teas have a long history in the region and continue to be popular among consumers. These teas are often consumed for their medicinal properties and are deeply ingrained in the local culture. In addition, certain countries in the EAEU have a strong tea-drinking culture, with tea being the beverage of choice for social gatherings and hospitality.

Underlying macroeconomic factors: The growing Non-Alcoholic Drinks market in EAEU can also be attributed to favorable macroeconomic conditions. Rising disposable incomes, urbanization, and a growing middle class have led to increased consumer spending on beverages. As the standard of living improves in the region, consumers are willing to pay more for premium and healthier beverage options. Furthermore, the rapid expansion of modern retail channels, such as supermarkets and convenience stores, has made non-alcoholic drinks more accessible to a larger consumer base. In conclusion, the Non-Alcoholic Drinks market in EAEU is witnessing growth and development due to changing customer preferences, emerging trends, local cultural factors, and favorable macroeconomic conditions. The demand for healthier, plant-based, and functional beverages is driving the market, while local cultural preferences for traditional herbal teas and the rise of modern retail channels are also contributing to its growth. As the region continues to experience economic growth and an increasing focus on health and wellness, the Non-Alcoholic Drinks market in EAEU is expected to continue its upward trajectory.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

The non-alcoholic beverages industry encompasses liquid refreshment beverages (LRB) such as bottled water, carbonated soft drinks, energy drinks, fruit beverages, ready-to-drink coffee and tea, sports beverages and value-added water. Globally, bottled water is the leading liquid refreshment beverage category, registering more than 76 billion cases in volume sales. Carbonated soft drinks followed in second with a sales volume exceeding 36 billion cases.