Butter - Uruguay

  • Uruguay
  • Revenue in the Butter market amounts to US$112.20m in 2024. The market is expected to grow annually by 9.43% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in India (US$6,891m in 2024).
  • In relation to total population figures, per person revenues of US$33.12 are generated in 2024.
  • In the Butter market, volume is expected to amount to 9.97m kg by 2029. The Butter market is expected to show a volume growth of 4.5% in 2025.
  • The average volume per person in the Butter market is expected to amount to 2.36kg in 2024.

Key regions: Canada, Japan, United Kingdom, South Korea, United States

 
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Analyst Opinion

The Butter Market in Uruguay's Oils & Fats sector is experiencing subdued growth, influenced by factors like fluctuating dairy prices, shifting consumer preferences towards healthier alternatives, and competition from margarine and plant-based spreads.

Customer preferences:
In Uruguay, consumers are increasingly prioritizing health-conscious choices, which is reshaping the Butter Market within the Oils & Fats sector. A growing awareness of dietary impacts has led to a rise in demand for low-fat and dairy-free alternatives, as younger demographics favor plant-based diets over traditional dairy products. Additionally, the cultural shift towards sustainability and ethical consumption is driving interest in locally sourced and organic options, further challenging conventional butter's market share against competing spreads.

Trends in the market:
In Uruguay, the Butter Market within the Oils & Fats sector is experiencing a notable shift towards health-oriented products, as consumers increasingly seek nutritious options. This trend is characterized by a surge in demand for low-fat and dairy-free alternatives, driven primarily by younger consumers adopting plant-based diets. Furthermore, the emphasis on sustainability is prompting interest in organic and locally sourced butter alternatives. These trends present significant implications for industry stakeholders, as they must adapt their product offerings and marketing strategies to align with evolving consumer preferences, ultimately reshaping the competitive landscape.

Local special circumstances:
In Uruguay, the Butter Market within the Oils & Fats sector is influenced by the country's rich dairy farming heritage, which fosters a strong preference for local products among consumers. This cultural affinity for dairy, combined with a growing awareness of health issues, drives the demand for artisanal and organic butter options. Additionally, Uruguay's stringent food safety regulations ensure high-quality standards, encouraging innovation in healthier butter alternatives. These unique factors shape market dynamics, compelling producers to focus on sustainability and health-conscious offerings to meet evolving consumer expectations.

Underlying macroeconomic factors:
The Butter Market within the Oils & Fats sector in Uruguay is significantly influenced by macroeconomic factors such as national economic stability, consumer purchasing power, and trade policies. A robust national economy, characterized by steady GDP growth, bolsters consumer confidence and spending on premium dairy products. Additionally, favorable trade agreements enhance access to international markets, enabling local producers to export high-quality butter. Fluctuations in global dairy prices and currency exchange rates also impact production costs, influencing domestic pricing strategies. Furthermore, government support for sustainable farming practices and dairy innovation aligns with the growing consumer demand for health-conscious options, driving market growth.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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