Rice - Uruguay

  • Uruguay
  • Revenue in the Rice market amounts to US$45.53m in 2024. The market is expected to grow annually by 5.55% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$149,900m in 2024).
  • In relation to total population figures, per person revenues of US$13.44 are generated in 2024.
  • In the Rice market, volume is expected to amount to 17.52m kg by 2029. The Rice market is expected to show a volume growth of 0.7% in 2025.
  • The average volume per person in the Rice market is expected to amount to 4.9kg in 2024.

Key regions: Spain, China, Canada, India, South Korea

 
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Analyst Opinion

The Rice market in Uruguay is experiencing minimal growth, influenced by factors such as low consumer awareness, limited adoption of digital technologies, and lack of convenience in online purchasing. Despite being part of the rapidly growing Food market, the Rice market is facing challenges in achieving significant growth.

Customer preferences:
In Uruguay, there has been a growing demand for healthier and more sustainable food options, leading to a rise in the consumption of organic and locally sourced rice. This trend is driven by a shift towards more conscious and mindful consumption habits, influenced by the country's strong agricultural and environmental values. Additionally, the increasing popularity of plant-based diets and the rise of health-conscious consumers have also contributed to the growing demand for rice in the country.

Trends in the market:
In Uruguay, the Rice Market of the Bread & Cereal Products Market within The Food market is experiencing a surge in demand for organic and sustainably sourced rice. This trend is driven by increasing consumer awareness and demand for healthier and environmentally-friendly food options. As a result, industry stakeholders are investing in organic farming practices and certifications to meet this growing demand. This trend is expected to continue, with potential implications for the industry including higher production costs and the need for innovative marketing strategies to differentiate products in a competitive market.

Local special circumstances:
In Uruguay, the consumption of rice is deeply rooted in the country's culture, with it being a staple food in many traditional dishes. This has led to a steady demand for rice, even during economic downturns. Additionally, the country's favorable climate and fertile soils make it a top producer of high-quality rice. Furthermore, Uruguay has a strong regulatory framework for food safety, which ensures the quality and safety of rice products in the market. These unique factors contribute to the stability and growth of the Rice Market within the Bread & Cereal Products Market in Uruguay.

Underlying macroeconomic factors:
The growth of the Rice Market of the Bread & Cereal Products Market within The Food market is also influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other relevant financial indicators. In Uruguay, for example, the market is affected by the country's economic stability, with fluctuations in GDP growth and inflation rates impacting consumer spending and overall market demand. Additionally, the government's policies and regulations related to trade and agriculture also play a significant role in shaping the performance of the market. Furthermore, factors such as population growth, income levels, and consumer preferences also impact the demand for rice in the country.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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