Fresh Meat - Cambodia | Statista Market Forecast

Revenue in the Fresh Meat market amounts to US$2.08bn in 2024. The market is expected to grow annually by 8.51% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$261bn in 2024).
In relation to total population figures, per person revenues of US$121.30 are generated in 2024.
In the Fresh Meat market, volume is expected to amount to 301.10m kg by 2029. The Fresh Meat market is expected to show a volume growth of 6.0% in 2025.0.
The average volume per person in the Fresh Meat market is expected to amount to 13.4kg in 2024.

Definition:

The Fresh Meat market covers all types of meat that has not been cooked, heated, or processed in any way other than boning, cutting, comminuting, or freezing. Fresh, chilled, or frozen meat from both domestic and wild animals are included in the market. The market consists of five different categories: beef & veal, pork, poultry mutton & goat, and other fresh meat, such as rabbits, buffaloes, and horses.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Fresh and frozen beef & veal
Fresh and frozen pork
Fresh and frozen poultry
Fresh and frozen mutton & goat
Fresh and frozen other meat

Processed meat
Meat-based ready-to-eat meals
Out-of-home consumption

The Fresh Meat Market in Cambodia is experiencing subdued growth, influenced by factors such as limited access to technology, lack of health awareness, and traditional food preferences. However, with increasing efforts to modernize the meat industry and promote healthier eating habits, the market is expected to see gradual growth in the coming years. Convenience and availability of online meat services may also contribute to this growth.

Customer preferences: Consumer preferences in Cambodia's Fresh Meat Market have shifted towards healthier and more ethically-sourced options, as the country's population becomes more health-conscious and environmentally aware. There is a growing demand for organic and free-range meats, as well as a preference for locally-sourced products. This trend is driven by a desire for safer and more sustainable food choices, as well as a cultural appreciation for traditional farming methods. Additionally, the rise of online grocery shopping and delivery services has made it easier for consumers to access these niche products, further fueling the demand for ethical and locally-produced fresh meat.

Trends in the market: In Cambodia, the Fresh Meat Market within the Meat Market of The Food market is experiencing a rise in demand for organic and locally sourced meat products. This trend is driven by growing consumer awareness about the health and environmental benefits of sustainable meat production. Additionally, there is a shift towards online ordering and home delivery of meat products, as consumers become more comfortable with e-commerce. These trends are significant as they reflect a changing consumer preference towards healthier and more convenient options. This could potentially lead to increased competition among industry stakeholders, as well as the need for investment in technology and infrastructure to meet the evolving demands of the market.

Local special circumstances: In Cambodia, the Fresh Meat Market of the Meat Market within The Food market is heavily influenced by the country's agricultural practices and cultural preferences. Due to the predominantly Buddhist population, there is a high demand for halal and organic meat options, leading to a rise in specialty meat shops. Additionally, the country's geographical location and limited infrastructure make it challenging for large supermarkets to distribute fresh meat, resulting in a thriving local market with small, independent vendors. The government's regulations on imported meat also play a significant role in shaping the dynamics of the market, with strict requirements for labeling and certification.

Underlying macroeconomic factors: The Fresh Meat Market of the Meat Market within The Food market in Cambodia is influenced by macroeconomic factors such as economic growth, consumer purchasing power, and government policies. Cambodia's strong economic growth and increasing disposable income have led to a rise in demand for high-quality meat products. The government's focus on improving infrastructure and promoting trade has also created opportunities for market expansion. However, challenges such as inadequate supply chain infrastructure and limited access to financing may hinder market growth. Additionally, the increasing health consciousness and demand for organic and sustainable meat products are major trends driving market growth in Cambodia.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.