Milk Substitutes - South Africa

South Africa

Highlights

Revenue in the Milk Substitutes market amounts to US$39.55m in 2024. The market is expected to grow annually by 12.52% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$10bn in 2024).
In relation to total population figures, per person revenues of US$0.65 are generated in 2024.
In the Milk Substitutes market, volume is expected to amount to 14.27m kg by 2029. The Milk Substitutes market is expected to show a volume growth of 8.9% in 2025.0.
The average volume per person in the Milk Substitutes market is expected to amount to 0.2kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Milk Substitutes Market in South Africa is experiencing subdued growth due to factors such as consumer preference for traditional dairy products and the lack of awareness about alternative options. Despite this, the market is still expected to see some growth as more consumers become health conscious and look for convenient and affordable options in The Food market.

Customer preferences: As consumers become more health-conscious, there is a growing demand for plant-based milk substitutes in South Africa. This trend is driven by a variety of factors, including concerns about animal welfare, environmental sustainability, and personal health. Additionally, the rise of veganism and lactose intolerance among the population has also contributed to the increasing popularity of milk alternatives. As a result, companies are investing in innovative dairy-free options to cater to this growing segment of the market.

Trends in the market: In South Africa, the Milk Substitutes Market is experiencing a surge in demand due to the increasing number of lactose-intolerant consumers and the rise of veganism. This trend is expected to continue, with a projected growth of 5.6% from 2020 to 2025. This presents an opportunity for industry players to tap into the growing market through innovative product offerings and targeted marketing strategies. However, this trend also poses a challenge for traditional dairy producers, who may need to adapt their business models to cater to the changing consumer preferences. Additionally, the rise of plant-based milk substitutes is also impacting the dairy industry, as consumers are becoming more health-conscious and environmentally aware. As a result, the dairy industry may need to shift towards sustainable and ethical practices in order to stay competitive in the market.

Local special circumstances: In South Africa, the Milk Substitutes Market of the Dairy Products & Eggs Market within The Food market is impacted by the country's diverse cultural and geographical landscape. The growing vegan and health-conscious population has resulted in a demand for plant-based milk alternatives, while the high prevalence of lactose intolerance has also driven the market for milk substitutes. Additionally, the government's regulations promoting sustainable and ethical farming practices have influenced consumer preferences, leading to the popularity of locally sourced and organic milk substitutes.

Underlying macroeconomic factors: The growth of the Milk Substitutes Market in South Africa is heavily influenced by macroeconomic factors such as economic growth, consumer purchasing power, and government policies. The country's strong economic performance and stable political environment have created a favorable environment for market growth. Additionally, rising health consciousness and the increasing prevalence of lactose intolerance among the population are driving the demand for milk substitutes in the country. Moreover, government initiatives to promote healthier food choices and the growing trend of veganism are expected to further boost the market in the coming years.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.