Confectionery - South Africa | Statista Market Forecast

Revenue in the Confectionery market amounts to US$4.75bn in 2024. The market is expected to grow annually by 6.73% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$84bn in 2024).
In relation to total population figures, per person revenues of US$77.77 are generated in 2024.
In the Confectionery market, volume is expected to amount to 787.60m kg by 2029. The Confectionery market is expected to show a volume growth of 3.0% in 2025.0.
The average volume per person in the Confectionery market is expected to amount to 11.4kg in 2024.

Definition:

The Confectionery market covers food items with a relatively high sugar. Confectionery has a variety of flavorings, colorings, and other components that give them their distinct taste, texture, and appearance. This market is divided into four submarkets: chocolate confectionery, ice cream, preserved pastry goods and cakes and sugar confectionery.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Chocolate products
Sugar confectionery
Ice Cream
Preserved Pastry Goods & Cakes

Nuts
Dried fruit snacks
Chocolate spreads
Desserts
Jams
Out-of-home consumption

The confectionery market in South Africa is experiencing minimal growth due to various factors such as changing consumer preferences, increasing health concerns, and economic fluctuations. The sub-markets of chocolate, sugar confectionery, ice cream, and preserved pastry goods & cakes are also impacted by these factors. However, the convenience offered by online sales and the introduction of healthier options in the market are expected to drive growth in the future.

Customer preferences: As South Africa becomes more urbanized and affluent, consumers are increasingly willing to spend on premium and indulgent confectionery products. This trend is driven by a growing demand for unique and exotic flavors, as well as a desire for upscale packaging and presentation. Additionally, there is a rising preference for healthier and natural ingredients, leading to a surge in demand for organic and artisanal confectionery options. This shift towards premiumization and health consciousness is expected to continue shaping the South African confectionery market in the coming years.

Trends in the market: In South Africa, the Confectionery & Snacks Market within The Food market is seeing a surge in demand for healthier and more natural options. This trend is driven by consumers' increasing health consciousness and desire for transparency in ingredients. As a result, there is a rise in the availability of organic and clean label confectionery products. This shift towards healthier offerings is expected to continue, with industry players investing in research and development to meet evolving consumer preferences. Additionally, there is a growing demand for premium and indulgent confectionery products, catering to the affluent middle class. This presents opportunities for manufacturers to innovate and expand their product portfolios to cater to different segments of the market.

Local special circumstances: In South Africa, the Confectionery market is heavily influenced by the country's diverse cultural landscape. Traditional African sweets and snacks, such as biltong and koeksisters, hold a significant share in the market, alongside international brands. Additionally, strict regulations on food labeling and advertising, as well as rising health concerns, have led to a shift towards healthier and more natural confectionery options. These unique factors contribute to the dynamic and evolving nature of the Confectionery & Snacks Market within The Food market in South Africa.

Underlying macroeconomic factors: The Confectionery Market of the Confectionery & Snacks Market within The Food market is heavily impacted by macroeconomic factors such as consumer spending, trade policies, and currency fluctuations. The overall economic health of South Africa, as well as global economic trends, can have a significant impact on the demand for confectionery products. Furthermore, fiscal policies and financial indicators, such as inflation rates and interest rates, can affect production costs and consumer purchasing power, thus influencing market performance. Additionally, shifts in consumer preferences and changing demographics can also play a role in shaping the Confectionery Market within South Africa.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.