Convenience Food - Paraguay

Paraguay

Highlights

Revenue in the Convenience Food market amounts to US$656.90m in 2024. The market is expected to grow annually by 7.19% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$154bn in 2024).
In relation to total population figures, per person revenues of US$94.56 are generated in 2024.
In the Convenience Food market, volume is expected to amount to 152.10m kg by 2029. The Convenience Food market is expected to show a volume growth of 4.5% in 2025.0.
The average volume per person in the Convenience Food market is expected to amount to 18.8kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Convenience Food Market in Paraguay has shown minimal growth due to various factors such as low consumer awareness and limited availability of online services. However, the Ready-to-Eat Meals and Soups sub-markets have seen a slight increase in demand, driven by the convenience offered by these products. This can be attributed to the busy lifestyles of consumers and the increasing trend of on-the-go meals.

Customer preferences: Convenience and ease of access continue to be key factors driving consumer preferences in the Paraguayan Convenience Food Market. With an increasing number of dual-income households and busy lifestyles, there is a growing demand for quick and convenient meal solutions. This has led to a rise in the popularity of ready-to-eat and microwaveable options, as well as on-the-go snacks and drinks. Additionally, there is a growing trend towards healthier convenience food options, such as organic, gluten-free, and plant-based products, as consumers become more health-conscious and prioritize nutrition in their food choices. This shift is also influenced by the rising awareness of sustainability and environmental concerns, leading to a preference for locally sourced and eco-friendly convenience food products.

Trends in the market: In Paraguay, the Convenience Food Market within The Food market is experiencing a shift towards healthier options, as consumers become more health-conscious and prioritize convenience. This trend is being fueled by the increasing availability of organic and natural products in the market. In addition, there is a growing demand for plant-based and gluten-free options. This trajectory showcases the changing consumer preferences and presents opportunities for industry stakeholders to cater to this segment. It also highlights the need for innovation and product diversification in the convenience food market in Paraguay.

Local special circumstances: In Paraguay, the Convenience Food Market within The Food market is heavily influenced by the country's unique cultural preferences for certain types of convenience foods, such as empanadas and chipa. These traditional dishes have evolved to meet modern consumer demands, with companies introducing healthier options and incorporating local ingredients. Additionally, the country's geographical location and landlocked status have led to the development of a strong local food industry, with an emphasis on locally sourced and produced convenience foods. This has resulted in a highly competitive market, with both local and international players vying for a share of the growing demand for convenient and affordable food options among Paraguayans.

Underlying macroeconomic factors: The Convenience Food Market within The Food market in Paraguay is also impacted by macroeconomic factors such as consumer spending power, inflation rates, and government policies. As the global economy continues to recover from the effects of the COVID-19 pandemic, consumer confidence and spending are expected to increase, leading to a potential growth in demand for convenience foods. Additionally, the government's fiscal policies, such as tax incentives and subsidies, can also influence the market by creating a favorable environment for manufacturers and retailers. However, high inflation rates and economic instability may pose challenges for the market's growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.