Convenience Food - Mongolia

Mongolia

Highlights

Revenue in the Convenience Food market amounts to US$327.40m in 2024. The market is expected to grow annually by 10.86% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$154bn in 2024).
In relation to total population figures, per person revenues of US$93.73 are generated in 2024.
In the Convenience Food market, volume is expected to amount to 58.63m kg by 2029. The Convenience Food market is expected to show a volume growth of 4.0% in 2025.0.
The average volume per person in the Convenience Food market is expected to amount to 14.4kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Convenience Food Market in Mongolia is experiencing mild growth, driven by increasing demand for Ready-to-Eat Meals and Soups. Factors such as busy lifestyles and growing urbanization have contributed to the convenience of these food options. However, the market growth is also impacted by rising health concerns, leading to a shift towards healthier options. Additionally, the availability of online delivery services has made it easier for consumers to access these convenience foods.

Customer preferences: In Mongolia, convenience is a key factor driving the growth of the Convenience Food Market within The Food market. With the rise of urbanization and busy lifestyles, consumers are gravitating towards quick and easy meal options. This has led to an influx of ready-to-eat and ready-to-cook products in the market. Additionally, the increasing influence of Western culture has led to a preference for fast food and packaged snacks. As a result, there has been a shift towards convenience over traditional home-cooked meals.

Trends in the market: In Mongolia, the Convenience Food Market within The Food market is experiencing a shift towards healthier options, such as organic and natural convenience foods. There is also a growing demand for convenient, on-the-go snacks and meals, particularly among busy urban consumers. This trend is expected to continue, driven by increasing health consciousness and changing consumer lifestyles. As a result, industry stakeholders should focus on developing and promoting healthier convenience food options to meet this demand and stay competitive in the market. Additionally, incorporating digital technologies to improve convenience and accessibility, such as online ordering and delivery services, could also be beneficial in keeping up with current trends and meeting consumer needs.

Local special circumstances: In Mongolia, the Convenience Food Market is heavily influenced by the country's nomadic culture and harsh climate. The demand for ready-to-eat meals and snacks is high due to the vast distances between settlements and the need for easily transportable food. Additionally, the government's recent efforts to promote a more westernized lifestyle have contributed to the growth of convenience food sales. However, traditional dietary preferences and the presence of regional cuisines have also played a role in shaping the market. This has led to a unique blend of local and international convenience food options in Mongolia.

Underlying macroeconomic factors: The Convenience Food Market in Mongolia is heavily influenced by macroeconomic factors such as the country's economic growth, consumer spending, and government policies. Mongolia's economy has been steadily growing in recent years, leading to an increase in disposable income and consumer purchasing power. This has resulted in a higher demand for convenience food products, as busy lifestyles have led to a preference for quick and easy meal options. Additionally, government initiatives to improve the country's food supply and distribution infrastructure have also contributed to the growth of the Convenience Food Market in Mongolia. With a growing economy and supportive government policies, the market is expected to continue to expand in the coming years.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.