Skip to main content
  1. Market Insights
  2. Consumer
  3. Food
  4. Confectionery & Snacks

Snack Food - Burkina Faso

Burkina Faso
  • Revenue in the Snack Food market amounts to US$185.20m in 2024. The market is expected to grow annually by 2.62% (CAGR 2024-2029).
  • In global comparison, most revenue is generated United States (US$52bn in 2024).
  • In relation to total population figures, per person revenues of US$7.77 are generated in 2024.
  • In the Snack Food market, volume is expected to amount to 52.07m kg by 2029. The Snack Food market is expected to show a volume growth of 0.8% in 2025.0.
  • The average volume per person in the Snack Food market is expected to amount to 2.1kg in 2024.

Definition:

The Snack Food market covers food products that are typically eaten in between meals or as a quick bite. These meals are frequently created to be portable, simple to prepare, and easy to consume. Snack foods can be either salty or sweet. This market is divided into three submarkets: cookies and crackers, potato chips, tortilla chips, flips, and pretzels.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Potato chips
  • Extruded and expanded snacks (e.g. Cheetos, Wotsits)
  • Cookies and crackers
  • Pretzels

Out-Of-Scope

  • Dried fruit snacks
  • Nuts
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Snack Food Market in Burkina Faso is facing challenges in terms of negligible growth due to factors such as low consumer awareness and limited distribution channels. However, the market is expected to see some growth in the coming years, driven by increasing disposable income and a shift towards healthier snack options. Innovative products and strategic partnerships are also likely to contribute to the market's growth.

Customer preferences:
As consumers in Burkina Faso continue to prioritize convenience and variety in their snacking choices, there has been a notable increase in demand for healthy and organic snack options. This trend is largely influenced by the growing health consciousness and awareness of the benefits of clean eating. Additionally, with the rise in urbanization and busy lifestyles, there has been a shift towards on-the-go snacking options, such as protein bars and energy balls, catering to the needs of the modern consumer.

Trends in the market:
In Burkina Faso, the Snack Food Market of the Confectionery & Snacks Market within The Food market is experiencing a shift towards healthier and more sustainable options. This trend is driven by consumers' growing awareness of the negative effects of processed snacks on their health and the environment. As a result, there is an increasing demand for natural, organic, and locally sourced ingredients in snack products. This presents an opportunity for industry stakeholders to capitalize on the demand for healthier and more sustainable options, potentially leading to increased sales and market share. Additionally, this trend aligns with global efforts towards sustainability and can help position the country as a leader in producing and promoting sustainable snack options. However, it may also require significant investments in production processes and supply chains to meet the demand for these types of products.

Local special circumstances:
In Burkina Faso, the Snack Food Market of the Confectionery & Snacks Market within The Food market is heavily influenced by the country's limited agricultural resources and reliance on imports. This results in a smaller variety of local snack options and higher prices for imported snacks. Additionally, cultural preferences for traditional snacks made from local ingredients also impact the market, with an emphasis on freshness and natural flavors. Government regulations also play a role in the market, as certain imported snacks must meet strict quality standards before being sold in the country.

Underlying macroeconomic factors:
The Snack Food Market of the Confectionery & Snacks Market within The Food market in Burkina Faso is influenced by a variety of macroeconomic factors. Firstly, global economic trends play a significant role in shaping market performance, as the demand for snack foods is heavily influenced by consumer spending power. National economic health also plays a crucial role, as a stable and growing economy can boost consumer confidence and increase disposable income, leading to higher purchasing of snack foods. Fiscal policies, such as changes in taxes and tariffs, can also impact the market, as they can affect production costs and ultimately prices for consumers. Lastly, other financial indicators, such as inflation rates and exchange rates, can also impact the market by influencing consumer purchasing power and the cost of importing raw materials for snack food production.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

Contact

Get in touch with us. We are happy to help.