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Pasta - Switzerland

Switzerland
  • Revenue in the Pasta market amounts to US$663.26m in 2025. The market is expected to grow annually by 2.55% (CAGR 2025-2030).
  • In global comparison, most revenue is generated China (US$31bn in 2025).
  • In relation to total population figures, per person revenues of US$73.96 are generated in 2025.
  • In the Pasta market, volume is expected to amount to 116.04m kg by 2030. The Pasta market is expected to show a volume growth of 4.0% in 2026.
  • The average volume per person in the Pasta market is expected to amount to 12.0kg in 2025.

Definition:

The Pasta market covers all types of food made from a mixture of flour and water that is formed into various shapes. This market covers fresh and dried pasta and noodles made from cereals that are usually used as part of a main meal.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope
  • Pasta: Spaghetti, Linguine, Fettuccine, Capellini, Vermicelli, Penne, Farfalle, Fusilli, Rotini, Ravioli, Strozzapreti, Lentil pasta
  • Noodles: egg noodles, ramen noodles, Soba noodles, rice noodles, bean thread noodles, glass noodles, fideo noodles
  • Macaroni
  • Fresh and dried pasta
Out-Of-Scope
  • Filled or prepared pasta
  • Ready-to-eat meals containing stuffed pasta
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update:

Source: Statista Market Insights

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Source: Statista Market Insights

Volume

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Source: Statista Market Insights

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Source: Statista Market Insights

Price

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Source: Statista Market Insights

Demographics

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Sources: Statista Market Insights, Statista Consumer Insights Global

Sales Channels

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Source: Statista Market Insights

Global Comparison

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Source: Statista Market Insights

Analyst Opinion

In Switzerland, the Pasta Market of the Bread & Cereal Products Market within The Food market is experiencing negligible growth due to factors such as increasing health consciousness and the convenience of online food shopping. Despite this slow growth, the market remains stable and continues to cater to consumer preferences.

Customer preferences:
Consumers in Switzerland are increasingly opting for healthier and more sustainable food options, leading to a rise in demand for whole grain and gluten-free pasta. This trend is driven by a growing awareness of the health benefits of whole grains and a desire to reduce the environmental impact of food production. Additionally, there is a shift towards plant-based diets, with an emphasis on locally sourced ingredients, reflecting the cultural value placed on fresh and natural food.

Trends in the market:
In Switzerland, the Pasta Market of the Bread & Cereal Products Market within The Food market is experiencing a surge in demand for gluten-free and organic pasta products. This trend is driven by the increasing health consciousness among consumers and the rise of specialty diets. As a result, industry players are expanding their product portfolios to include more options for these niche markets. Additionally, there is a growing emphasis on sustainability, with more companies incorporating sustainable practices into their production processes. These trends are expected to continue in the coming years, creating opportunities for innovation and growth in the pasta market.

Local special circumstances:
In Switzerland, the Pasta Market within the Bread & Cereal Products Market is heavily influenced by the country's traditional cuisine and high-quality ingredients. Swiss consumers have a preference for locally sourced, organic, and artisanal pasta products. Additionally, strict regulations on food quality and labeling have contributed to the market's focus on premium, healthy options. The demand for gluten-free and alternative grain pastas is also on the rise, driven by health-conscious and environmentally aware consumers.

Underlying macroeconomic factors:
The Pasta Market of the Bread & Cereal Products Market within The Food market in Switzerland is heavily influenced by macroeconomic factors such as consumer spending, trade policies, and government regulations. Switzerland has a strong economy with high levels of disposable income and a stable political climate, which has led to a high demand for high-quality and diverse food products. Additionally, the country's strong international trade relationships and favorable import/export policies have allowed for a wide variety of pasta products to be readily available in the market. Furthermore, the government's focus on promoting healthy eating habits and supporting local food production has also contributed to the growth of the pasta market in Switzerland.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update:

Source: Statista Market Insights

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