Baby Milk & Infant Formula - Iraq

Revenue in the Baby Milk & Infant Formula market amounts to US$569.10m in 2024. The market is expected to grow annually by 5.36% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$17bn in 2024).
In relation to total population figures, per person revenues of US$12.23 are generated in 2024.
In the Baby Milk & Infant Formula market, volume is expected to amount to 40.14m kg by 2029. The Baby Milk & Infant Formula market is expected to show a volume growth of 3.3% in 2025.0.
The average volume per person in the Baby Milk & Infant Formula market is expected to amount to 0.7kg in 2024.

Definition:

Baby milk and infant formula are types of milk made specifically for infants and young children who are not yet able to consume solid food or who cannot be breastfed. They are also intended for children aged between 1 and 3 who do not get enough nutrients from their regular diet.

Baby milk is typically made from cow’s milk that has been modified to make it more easily digestible for babies. It may also contain added nutrients, such as vitamins and minerals, to ensure that infants or young children receive all the nutrients they need for healthy growth and development. Infant formula is specially designed to mimic the nutrient content of breast milk as closely as possible. Baby milk and infant formula may come in different forms, such as in powdered form, as a liquid concentrate, or in a ready-to-feed form.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

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Infant formula, such as Nestlé NAN PRO 1 Infant Formula, Aptamil Gold Infant Formula Milk Powder for Babies, Similac Advance Infant Formula, and Nestlé LACTOGEN 1 Infant Formula Powder
Baby milk, such as Milupa Milupino for 1–3-year-old toddlers and Aptamil Pronutra 1+

Milk and milk products intended for adult consumption, such as Danone’s dairy drinks
Milk substitutes (soy-based) for babies and infants
Out-of-home consumption

In Iraq, the Baby Milk & Infant Formula Market within The Food market is experiencing minimal growth due to factors such as low consumer awareness and inadequate distribution channels. Despite this, the market is expected to see some growth in the coming years, driven by increasing urbanization and rising disposable incomes. However, challenges such as lack of regulation and high competition may impact the growth rate.

Customer preferences: The Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is witnessing a growing demand for organic and natural products, driven by health-conscious parents. This trend is also influenced by a shift towards sustainable and eco-friendly options, as well as concerns over potential health risks associated with genetically modified ingredients. As a result, manufacturers are increasingly focusing on developing and marketing products that cater to these preferences.

Trends in the market: Currently, there is a growing trend in the Baby Milk & Infant Formula Market of the Baby Food Market within The Food market towards organic and natural products. This shift is driven by increasing consumer awareness and demand for healthier options for their infants. Additionally, the market is witnessing a rise in e-commerce, with more parents opting to purchase baby food online. This trend is expected to continue, with a projected growth of 7.5% in the global baby food e-commerce market by 2025. This presents opportunities for industry stakeholders to expand their online presence and cater to the growing demand for organic and natural products. However, it also poses challenges in terms of supply chain management and maintaining product quality during the e-commerce process.

Local special circumstances: In Iraq, the Baby Milk & Infant Formula Market within the Baby Food Market is heavily influenced by the country's cultural and religious beliefs. Breastfeeding is strongly encouraged, which has led to a smaller market for formula. Additionally, the ongoing political instability and conflict have hindered market growth and distribution. However, with a growing middle class and increasing urbanization, there is potential for growth in the market. In terms of regulations, the Iraqi government closely monitors and controls the import and sale of baby formula, which can impact availability and pricing.

Underlying macroeconomic factors: The growth of the Baby Milk & Infant Formula Market within the Baby Food Market is influenced by macroeconomic factors such as global economic trends, national economic health, and fiscal policies. Countries with stable economies and favorable fiscal policies are experiencing higher demand for baby milk and infant formula, as families are more willing to spend on these products. Additionally, the rising birth rates and increasing urbanization in many countries are also driving the growth of this market. However, challenges such as declining birth rates and economic instability in certain regions can hinder market growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.