Pasta - Iraq

  • Iraq
  • Revenue in the Pasta market amounts to US$0.53bn in 2024. The market is expected to grow annually by 6.02% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$28,000m in 2024).
  • In relation to total population figures, per person revenues of US$11.46 are generated in 2024.
  • In the Pasta market, volume is expected to amount to 338.10m kg by 2029. The Pasta market is expected to show a volume growth of 5.8% in 2025.
  • The average volume per person in the Pasta market is expected to amount to 6.1kg in 2024.

Key regions: India, South Korea, United Kingdom, United States, Spain

 
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Analyst Opinion

The Pasta Market in Iraq is seeing minimal growth due to factors like low consumer awareness, limited access to digital technologies, and lack of convenience in online services. Despite being a part of The Food market, the Pasta Market's growth rate remains stagnant.

Customer preferences:
As consumers in Iraq become more health-conscious, they are turning towards alternative options for traditional pasta, such as gluten-free or whole wheat options. This trend is driven by a greater awareness of the benefits of a balanced diet and the influence of Western dietary habits. Additionally, there is a growing interest in incorporating local and traditional ingredients into pasta dishes, reflecting a desire for a connection to cultural heritage and a shift towards more sustainable and locally-sourced food options.

Trends in the market:
In the Pasta Market of the Bread & Cereal Products Market within The Food market, there is a notable trend towards healthier options, with consumers seeking out whole grain and gluten-free varieties. This has led to an increase in innovative and diverse product offerings from manufacturers. Additionally, there is a growing demand for convenience and ready-to-eat pasta meals, leading to the rise of online and delivery services. These trends are expected to continue, driving the growth of the pasta market and presenting opportunities for industry stakeholders to cater to changing consumer preferences.

Local special circumstances:
In Iraq, the Pasta Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's cultural preferences and traditional food habits. Iraqis have a strong preference for handmade pasta, as opposed to processed alternatives. This demand for traditional pasta has resulted in the growth of small, local pasta producers, who cater to the specific tastes of the Iraqi population. Additionally, Iraq's geographical location and limited access to certain ingredients also play a role in shaping the market dynamics for pasta, as local producers must rely on locally available ingredients to create their products. These unique factors contribute to the distinct character of the Pasta Market in Iraq, setting it apart from other markets in the region.

Underlying macroeconomic factors:
The Pasta Market of the Bread & Cereal Products Market within The Food market is heavily impacted by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and financial indicators. Countries with strong economic growth and stable fiscal policies are experiencing higher demand for pasta products, as consumers have more disposable income to spend on food products. Additionally, favorable trade policies and investment in infrastructure are driving the growth of the pasta market in Iraq. However, economic instability and inflation in the country may hinder market growth in the short term. Furthermore, as the Iraqi population continues to grow and urbanize, the demand for convenient and affordable food options, such as pasta, is expected to rise.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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